iSIGN Media's Proximity Marketing System Adds Proof of Redemption While Avoiding Beacons and Apps

TORONTO, ONTARIO--(Marketwired - April 27, 2015) -

Editors Note: There are two videos associated with this press release.

iSIGN Media Solutions Inc. ("iSIGN" or the "Company") (TSX VENTURE:ISD)(OTCQX:ISDSF), a leading provider of interactive mobile advertising solutions that serves advertisers, manufacturers, retailers and advertising agencies throughout North America, is pleased to announce its latest competitive advantage over Beacons.

The Company's patented, award winning Smart Antenna technology has expanded its commercial lead over iBeacons and apps by adding the ability to confirm offer redemptions by retailers' point-of-sale systems. Final active trials of the solution will begin next week with existing and new Smart Antenna clients and trials in North America.

"Measurements of impressions in traditional advertising media is pure guesswork compared to the Smart Antenna's ability to count actual viewers," stated Mr. Alex Romanov, Chief Executive Officer of iSIGN. "In addition, we now have the ability to count actual redemptions in-store, thus closing the loop between advertising and point-of-sale devices and, as opposed to apps, our solution does not require the surrender of any private and personal information, such as name, phone number, email address, etc. whatsoever, as is required when you use app-driven Beacon products." https://www.youtube.com/watch?v=eUo_W5vPz8k

David F. Gianetto, in his book, Big Social Mobile, uses the Smart Antenna driven National Mobile Network as the feature case study and calls it "one of the best in the book at illustrating the Big Social Mobile concept." The National Mobile Network was initially located at National Oil & Gas stations/Marathon Convenience Stores in Ohio and Indiana and has since expanded into other locations and States.

The commercial grade Smart Antenna, with its waterproof casing, hardwired power supply with wireless capability, effectively avoids the many documented failures of the battery powered iBeacons, which are dependent on apps only, that many have deemed suitable for lifestyle use only. The new proof of redemption component dramatically adds to iSIGN's many commercial advantages over any iBeacon product. The 9 ounce Smart Antenna utilizes its Bluetooth messaging system and Wi-Fi web server, to reach over 95% of Smartphones compared to iBeacons, which only communicate to 15% of Smartphone's - provided that the correct app is first downloaded and installed. https://www.youtube.com/watch?v=cRj-3atf46c