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     454  0 Kommentare Ogilvy CommonHealth Worldwide to Co-Host an Invitation-Only Marketing Summit at the Agency's New York Hub

    PARSIPPANY, NJ--(Marketwired - Jul 29, 2015) -  Ogilvy CommonHealth Worldwide (www.ochww.com), the health behavior change specialists of Ogilvy & Mather (www.ogilvy.com), and a WPP company (NASDAQ: WPPGY) (www.wpp.com), today announced the network will be co-hosting the invitation-only "Ogilvy CommonHealth Worldwide 2015 Marketing Summit: Marketing in the Age of Person-centric Healthcare," along with Econsultancy (www.econsultancy.com), OgilvyRED (www.ogilvyred.com), and Bottle Rocket (www.bottlerocketstudios.com) on Thursday, September 24, at Ogilvy CommonHealth Worldwide's office in New York City.

    This educational one-day event will allow attendees to examine and discuss a radical shift for marketers currently underway within the healthcare industry. The transformation, driven by legislative change, technological innovation and adoption, and patient empowerment, is continually altering the healthcare environment, creating many challenges and opportunities for marketers along the way. Ogilvy CommonHealth Worldwide and our co-sponsors believe the key to this change is the emergence of a healthcare ecosystem that places the patient at the center -- person-centric healthcare.

    Attendance at the event is by invitation only and is reserved for senior-level individuals representing healthcare companies, including pharmaceutical and biotechnology, device and diagnostic, hospitals, managed care and health nonprofits, as well as consumer-focused companies working within the health and wellness space.

    The summit will include presentations from a wide range of industry experts and thought leaders, including:

    • Niven Narain, President & CTO of Berg, on how artificial intelligence is now helping to interpret medical data

    • Ryan Olohan, National Industry Director of Healthcare at Google, on the patient-centric ecosystem

    • Lorie B. Fiber, Global Corporate Communications Leader at IBM Watson Health, on reimaging healthcare through data

    • Pranav Yadav, CEO of Neuro-Insight, on how technology can be used to measure the effectiveness of your advertising

    For more information about the "Ogilvy CommonHealth Worldwide 2015 Marketing Summit: Marketing in the Age of Person-centric Healthcare," or to request an invitation, please visit: http://2015summit.ogilvy.com.

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    Ogilvy CommonHealth Worldwide to Co-Host an Invitation-Only Marketing Summit at the Agency's New York Hub PARSIPPANY, NJ--(Marketwired - Jul 29, 2015) -  Ogilvy CommonHealth Worldwide (www.ochww.com), the health behavior change specialists of Ogilvy & Mather (www.ogilvy.com), and a WPP company (NASDAQ: WPPGY) (www.wpp.com), today announced the network …