Forrest E. Mars, Jr., Businessman and Philanthropist, Passes Away at 84 - Seite 3

In 1983, Mr. Mars and his siblings, John and Jacqueline, formalized and published The Five Principles of Mars based on a business objective first expressed by their father, Forrest E. Mars, Sr., in 1947: to create mutual benefits that make a difference for people and the planet through the company's performance. These Principles - Quality, Mutuality, Responsibility, Efficiency and Freedom - continue to guide Mars, Incorporated - today a $35 billion business with more than 80,000 Associates. The Five Principles unite Associates across generations, geographies, languages and cultures and guide them in relationships with consumers, customers, business partners, communities and each other.

Following his retirement as an Associate in 1999, Mr. Mars continued to provide guidance and counsel to Mars business leaders. He served as a member of the Board of Directors until 2006, working on the Audit and Remuneration Committees, and he remained active in the Mars Foundation.

Mr. Mars was involved in a number of philanthropic and educational causes, including the Fay and Hotchkiss Schools, the Williamsburg Foundation and Yale University. He served on the Board of Trustees for the Colonial Williamsburg Foundation and was the recipient of their highest honor, the Churchill Bell, in recognition for extraordinary civic leadership and national service. Mr. Mars was Chairman of the Board of The Brinton Museum in Big Horn, Wyoming, and made possible the museum's state-of the-art Forrest E. Mars, Jr. Building. In 1999, Mr. Mars and his brother established and permanently endowed the Forrest E. Mars, Sr. Visiting Professorship in Ethics, Politics and Economics at Yale University to honor their father.

In 2006, Mr. Mars was made "Chevalier de la Legion d'Honneur," a distinction presented to him on behalf of French President Jacques Chirac by Jean David Levitte, Ambassador of France to the United States.

In 2011, Mars, Incorporated's commitment to the principle of Mutuality led Mr. Mars to be awarded The Order of Friendship by Russian President Dmitry Medvedev for his "particularly important contribution into strengthening Russian-American economic, trade and public connections." The Order is bestowed upon Russian citizens and foreign nationals who contribute "exceptionally fruitful activities in mutual enrichment of cultures of nations and nationalities and in bringing them together, for strengthening the peace and friendly relations between states."