Maximum Effort Channel, a Partnership Between Fubo and Ryan Reynolds’ Maximum Effort, Will Launch on Fubo, Amazon Freevee, LG Channels, Plex, Sling Freestream, VIDAA, VIZIO WatchFree+, Xumo Play

FuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, and Ryan Reynolds’ Maximum Effort announced today that its forthcoming Maximum Effort Channel will be available through a broad distribution network that will include Fubo, Amazon Freevee, LG Channels on LG Smart TVs, Plex, Sling Freestream, VIDAA, VIZIO WatchFree+ and Xumo Play. Maximum Effort Channel will launch on June 20, 2023, as previously announced.

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Maximum Effort Channel will be home to original and classic TV, movies – as well as some surprising content breaks - made for maximum comfort. The channel launch will be led by the original show Bedtime Stories with Ryan, in which Ryan Reynolds reads new and classic bedtime stories in an attempt to soothe your mind and soul (and also his own). See trailer HERE. Additional Maximum Effort Channel programming will be announced in the coming days.

“Our goal for the Maximum Effort Channel is to bring Ryan’s vision of joyful entertainment to consumers on their favorite streaming platforms,” said David Gandler, co-founder and CEO, Fubo. “Additionally, launching the channel through this broad distribution network, on and off the Fubo platform, will expand reach and results for advertisers. We’re looking forward to the launch of Maximum Effort Channel, with programming curated by Ryan, on June 20.”

“Maximum Effort exists to bring people together in unexpected ways and our new channel on Fubo certainly fits that mission,” commented George Dewey, co-founder of Maximum Effort. “The Maximum Effort Channel and Fubo are giving us the opportunity to take chances with not just shows but all the things a network does - from programming to ad sales to the glorious world of lower thirds! We're insanely excited and we're just getting started.”

The linear channel is part of a multi-year partnership with Fubo and Maximum Effort that includes an exclusive first-look for unscripted TV series as well as a blind scripted deal. Maximum Effort, a production company co-founded by Ryan Reynolds and George Dewey in 2018, has been granted creative control over the channel's content - with details to be announced shortly. Since launching, Reynolds’ banner has an impressive creative track record which includes the Deadpool movies, Free Guy, The Adam Project and the unscripted show Welcome to Wrexham.