Fobi AI Signs Data License Agreement with Vancouver Island Brewing to Deliver Enhanced Data Analytics & Insights - Seite 2

By gaining invaluable insights into consumer purchasing behaviour, preferences, and patterns, the brewery can tailor its offerings, marketing strategies, and operational tactics to exceed the evolving expectations of its customer base and maintain its position as a leader in the craft beer landscape.

Zachary Van Der Ende, Director of Sales at VIB, states: "It's extremely exciting to begin working with Fobi Analytics! As a sales team that prides itself on providing value to our customers, the data insights that we are going to garner from working with Fobi Analytics are only going to enhance the partnerships we have with our private retail customers in British Columbia. The Fobi Analytics platform is in-depth and extremely user-friendly. The data that it will provide will be instrumental in helping grow our brands in a competitive beer market."

David Nicholls, VP of Liquor Beverage at Fobi AI, states: "Breweries constantly need to evolve in this highly competitive liquor industry, whether it’s launching new beer styles to meet consumer demands and preferences or introducing new formats to address current economic conditions. We’re excited to be working with one of the most well-known breweries in BC to help them navigate this dynamic landscape and make faster data-driven decisions based on clear insights and observations.”

As we continue to scale, our annual license fee model ensures sustainable revenue generation while delivering unparalleled value to our clients. By addressing the industry's pain points and providing a scalable solution, Fobi AI is driving momentum and success in the market, facilitating the growth ambition of businesses like VI Brewing in today's competitive landscape.

This press release is available on the Fobi website.

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About Vancouver Island Brewing
Celebrating our 40^th anniversary, Vancouver Island Brewing has been locally brewed since '84 and we are proud to be driving innovation in an industry that we helped pioneer in British Columbia.

We brew a wide selection of beers that can accompany you on all your adventures. We are committed to producing fun, authentic, and shareable brews. We never compromise on quality, and that is reflected in all the beers that we make. For more information, please visit https://vibrewing.com/.

About Fobi AI
Founded in 2017 in Vancouver, Canada, Fobi is a leading AI and data intelligence company that provides businesses with real-time applications to digitally transform and future-proof their organizations. Fobi enables businesses to action, leverage, and monetize their customer data by powering personalized and data-driven customer experiences, and drives digital sustainability by eliminating the need for paper and reducing unnecessary plastic waste at scale.