Fobi AI Signs Data License Agreement with Vancouver Island Brewing to Deliver Enhanced Data Analytics & Insights

This agreement signifies the second agreement with VIB, building off of the previously announced agreement on August 16, 2023

VANCOUVER, BC, April 22, 2024 (GLOBE NEWSWIRE) --  Fobi AI Inc. (FOBI:TSXV) (FOBIF:OTCQB) (the "Company" or "Fobi"), an industry leader in harnessing AI and data intelligence to enable digital transformation, is pleased to announce that the Company has signed a data license agreement with Vancouver Island Brewing (VI Brewing), one of Canada’s original craft breweries. This strategic partnership will equip the brewery with advanced data analytics capabilities to drive exponential growth and innovation in today’s heavily competitive craft beer industry.

Rob Anson, CEO of Fobi AI, states: “We are thrilled about the continuous growth and expansion of our partnership with Vancouver Island Brewing. Additionally, we are proud of the recognition and validation that our Fobi Data Exchange brings to the beverage and liquor industry. The growing momentum and traction we are seeing highlight the significant value that automation and real-time capabilities provide to organizations in this industry. We take great pride in leading the way with our Fobi Data Exchange and we are pleased with yet another win here.”

FOBI'S REAL-TIME ANALYTICS TO EMPOWER QUICKER, SMARTER, DATA-DRIVEN DECISION-MAKING

In today's beverage market, businesses face challenges accessing actionable insights due to fragmented data sources and siloed information, particularly at the retail store level. Many breweries operate without clear visibility, making important business decisions regarding performance gaps, forecasting, and operations blindly. Fobi's Data Exchange revolutionizes data access by offering a fully automated platform with real-time, actionable insights, at both the retail store and industry level, turning instinct-driven approaches into smarter, data-driven decisions. By leveraging and automating data effectively, Fobi’s Data Exchange allows businesses to pinpoint market gaps, capitalize on opportunities, and optimize resource allocation with precision.

With 40 years of brewing excellence, Vancouver Island Brewing consistently strives to remain at the forefront of trends, innovation, and technological advancements. However, the beer industry is facing ongoing competition from the growth of other categories, like wine, ready-to-drink (RTD) and Non-Alc beverages. Following the successful implementation of our digital loyalty program at VI Brewing in 2023, Fobi will expand its partnership with the brewery, offering a custom analytics dashboard, providing real-time visibility into actionable insights and forecasting capabilities, down to the city and regional levels.