This Winter Season, Cold Temps Herald Hot Trends in Outerwear

DODGEVILLE, WI--(Marketwired - Oct 1, 2014) - With the predicted harsh winter forecast, stylish yet functional outerwear that delivers on warmth is a must-have -- especially for those who like to enjoy the outdoor winter elements. In fact, according to the Lands' End Snow Days Survey of more than 1,000 people, nearly 80 percent of adults like having snow days just as much as their kids, and 82 percent secretly admit to wishing for a snow day. 

"No matter how cold it gets or how much snow accumulates, the Lands' End 2014 Winter Outerwear Collection promises to keep cold-weather wearers prepared for whatever winter throws their way and represents the perfect convergence of fashion and function," said Michele Donnan-Martin, executive vice president, chief merchandising and design officer, Lands' End. "From temperature-rated to technical and transitional options, Lands' End has the perfect outerwear option for everyone in the family at a level of quality and value unmatched in the market."

With almost 50 percent of those surveyed saying "bring it on" to forecasts of another winter vortex, Lands' End promises to have everyone covered. "Our merchandising and design teams not only listened to the woes from last winter, but took that feedback and created one of the most extensive outerwear collections this season to meet the needs of our customers, whether they live and play in Seattle, Chicago or New York City," said Donnan-Martin.

WOOL'S THE WAY
If you're keen on keeping fashion at the forefront this season, look no further than the rich and luxurious wool collection. Women will enjoy boiled wool, which works great as lightweight outerwear or a layering piece, as well as Lands' End's exclusive cashmere-blend Luxe Wool collection. Additionally, statement pieces like the ultra-feminine Basketweave Wool Toggle Coat will give women something to smile about on chilly winter days. 

For men, wool options go from the casual yet classic Wool Pea Coat to tailored dress options like the Wool Patterned Top Coat ($249) and the Wool Tailored Double Breasted Overcoat ($299). All jackets are made from wool exclusive to Lands' End and contain a waterproof finish.

UP WITH DOWN:
Available in bright colors and timely patterns, Lands' End's Lightweight Down -- at 600 fill power -- allows for the perfect amount of warmth without weight. The jacket ($119) is a key indoor/outdoor piece that can take both men and women from fall to winter. Women also get a fashionable Lightweight Down Coat ($159) with a belt for shaping and a classic hood that converts into a shawl collar to provide warm versatility.