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Leifheit Aktiengesellschaft: Leifheit presents a new Group strategy, stable turnover for the Group and significant growth in its Brand Business in 2014

DGAP-News: Leifheit Aktiengesellschaft / Key word(s): Development of
Sales/Miscellaneous
Leifheit Aktiengesellschaft: Leifheit presents a new Group strategy,
stable turnover for the Group and significant growth in its Brand
Business in 2014

12.02.2015 / 09:29

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P R E S S R E L E A S E

Leifheit presents a new Group strategy, stable turnover for the Group and
significant growth in its Brand Business in 2014

- Preliminary figures for 2014 show a rise in Group turnover of 0.5%
- Brand Business with a growth of 4.4%
- EBIT will reach about EUR 21 to EUR 22 million also due to currency
effects
- The "Leifheit 2020" strategy: Leifheit positions itself as the expert
for clean and care in the household

Nassau/Germany 12 February 2015 - According to preliminary figures, the
Leifheit Group has met its forecasts and finished the 2014 financial year
recording a Group turnover of EUR 220.7 million, which represents an
increase of 0.5% compared to the comparative previous year's figure of EUR
219.5 million. The company was able to achieve these stable figures despite
various obstacles, such as the difficult competitive environment and
different performances, both in the product segments and in the individual
regions.

Significant gains have been achieved not only in Germany, but also in
Poland, the Czech Republic and Slovakia. Also in Italy and Spain, Leifheit
recorded positive momentum. On the other hand, but in line with
expectations, the markets in Russia and the Ukraine showed negative
developments; declining turnover was likewise reported in France and in the
regions outside Europe.

In its strategically important Group segment Brand Business, Leifheit
generated a turnover of EUR 180.4 million in 2014. This represents a
significant increase of 4.4%. On the other hand, the company's smaller
Volume Business recorded a decline in turnover of 13.8% and generated EUR
40.3 million, these figures reflecting expectations.

The Leifheit Group will present its final figures for the year 2014 when it
submits its complete annual financial report on 26 March 2015. However,
well in advance on 29 January 2015, the Board of Management adjusted its
forecast for operating earnings upwards; its new forecast, partly based on
exceptionally positive foreign currency results of EUR 5 million for 2014,
is a consolidated Group EBIT of EUR 21-22 million compared to EUR 14.9