Audi Unveils New Creative Campaign for the 2016 Audi A6 - Seite 2

The :30 and :60 second commercials will air high-profile media environments including cable, cable sports, cable prime, and network prime. "Drones" will also air nationally during primetime programming on CBS, NBC, AMC, ABC and FX. Digital placements will appear in The Onion, The New York Times, Forbes, ESPN and WIRED, and select print ads will appear in April issues.

Beginning March 30, Audi will offer complimentary Wi-Fi in select airports across the country, providing Internet to users when they need it most. The brand also will sponsor the Washington Post's digital coverage of the White House Correspondents' Dinner in April, including sponsorship of the live blog, photo and video coverage, and speech analysis. Additionally, Audi will run a homepage takeover on The Onion on April Fool's Day, in conjunction with sponsoring their Tech Trends episode.

The A6 features a fast and innovative level of in-vehicle connectivity. The available MMI navigation plus with MMI touch displays on a power-retractable, eight-inch monitor and includes voice control, Audi music interface and Bluetooth integration. The Modular Infotainment Platform features NVIDIA® quad core technology and the Audi connect® system accesses the internet via a 4G LTE connection and includes an integrated Wi-Fi hotspot for up to eight devices and a wide variety of infotainment components. Functions include online traffic info, Apple Siri® Eyes Free integration, internet radio streaming as well as picture navigation, read-aloud news headlines, Facebook® and Twitter® alerts and personalized news headlines, among other features.

For more information about A6, please visit www.audiusa.com.

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Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. The Audi Group delivered over 1,741,000 vehicles to customers globally in 2014, and broke all-time company sales records for the 5th straight year in the U.S. Through 2019, AUDI AG plans to invest about 24 billion euros - 70 percent of the investment will flow into the development of new models and technologies. Visit www.audiusa.com or www.audiusa.com/newsroom for more information regarding Audi vehicles and business topics.