NetApp Unveils Unified Data Storage Built for the AI Era

NetApp (NASDAQ: NTAP), the intelligent data infrastructure company, today announced new leading AFF A-Series systems that can power the most demanding IT workloads customers face, including GenAI, VMware, and enterprise databases. NetApp also released expanded capabilities across its portfolio to help customers operate more efficiently as they leverage their data to drive innovation.

In the AI era, organizations are feeling pressure to accelerate innovation, unlock new customer experiences, outsmart cyber threats, and gain ever greater productivity. Many organizations see AI as a critical tool to help them achieve those goals. According to the 2024 NetApp Cloud Complexity report, organizations realize that achieving business success with AI hinges on two critical factors, data (74%) and IT infrastructure (71%). With today’s announcements, NetApp is helping organizations excel at both factors and drive competitive success by offering innovative intelligent data infrastructure that empowers customers to unlock the value of their data with AI.

The new NetApp AFF A-Series systems continue NetApp’s leadership in unified data storage for the next generation of workloads. Leveraging the same technology relied upon by the top three public clouds, the NetApp AFF A-Series eliminates storage silos and storage complexity, providing powerful, intelligent, and secure storage to accelerate and optimize every workload. This includes integrated capabilities to optimize VMware storage costs today and provide unmatched flexibility for the future.

"Data is undeniably the most valuable asset for any company to outpace its competitors. Whether it's mission critical applications or leveraging enterprise data to fuel AI, the data infrastructure a company chooses to run it on makes all the difference," said Sandeep Singh, Senior Vice President and General Manager of Enterprise Storage at NetApp. "NetApp's extensive, unified data storage portfolio, from on-premises to the public clouds, makes it the go-to solution for enterprises looking to have the robustness for the most demanding workloads. The introduction of the new AFF A-Series Systems is a testament to our unwavering commitment to delivering the most powerful, intelligent, and secure enterprise storage in the industry."