adidas AG

TaylorMade-adidas Golf Company to acquire Adams Golf - Seite 2

Robert D. Rogers, collectively own approximately 35% of Adams Golf´s outstanding
shares and have agreed to vote their shares in favor of the transaction. The
adidas Group plans to finance the acquisition with cash on hand or through
existing credit lines. The transaction is subject to customary closing
conditions and regulatory approvals as well as approval by Adams Golf
shareholders. The transaction is expected to close mid-2012.

In connection with the transaction, Barclays is acting as financial advisor to
the adidas Group, and Sheppard Mullin Richter & Hampton LLP is serving as legal
counsel. Morgan Stanley is acting as financial advisor to Adams Golf and Haynes
& Boone, LLP is serving as legal counsel.

About the adidas Group
The adidas Group is one of the global leaders within the sporting goods
industry, offering a broad range of products around the core brands: adidas,
Reebok, TaylorMade, Rockport and Reebok-CCM Hockey. Headquartered in
Herzogenaurach, Germany, the Group has more than 46,000 employees and generated
sales of over EUR 13 billion in 2011.

About TaylorMade-adidas Golf
Headquartered in Carlsbad, California, TaylorMade-adidas Golf Company sells golf
clubs, balls clothing and accessories under the TaylorMade, adidas Golf and
Ashworth brands. TaylorMade-adidas Golf Company posted 2011 sales of over EUR 1.0
billion.

About Adams Golf
Adams Golf designs, assembles, markets and distributes premium quality,
technologically innovative golf clubs for all skill levels. Recently launched
products include the Speedline Fast 12 drivers, Fast 12 LS drivers and the
Speedline Fast 12 fairway woods, along with the Idea a12 OS irons and hybrids,
Idea a12 hybrids, Idea Pro a12 irons and hybrids, Idea Tech V3 irons and
hybrids, Redline irons, Idea a7 and a7 OS irons and hybrids, and Speedline 9088
UL drivers.  Adams Golf also develops new products under the Yes! Putters,
Women´s Golf Unlimited, Lady Fairway and Square 2 brands. In 2011, net sales
were approximately $ 97 million (EUR 73 million).

Additional Information About the Transaction
In connection with the proposed transaction, Adams Golf will file a proxy
statement and other relevant documents concerning the proposed transaction with
the Securities and Exchange Commission (SEC). The definitive proxy statement and
other materials filed with the SEC will contain important information regarding
the merger, including, among other things, the recommendation of Adams Golf´s
board of directors with respect to the merger. INVESTORS ARE URGED TO READ THE