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GOOGLE CELEBRATES THE FIRST DAY OF SPRING AND FALL WITH MARIMEKKO DOODLES

Marimekko Oyj

20.03.2012 07:01

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Marimekko Corporation, Press release 20 March 2012 at 8.00 a.m.

GOOGLE CELEBRATES THE FIRST DAY OF SPRING AND FALL WITH MARIMEKKO DOODLES

Today, 20 March 2012, the vernal equinox in the Northern hemisphere marks the
arrival of spring, while in the Southern hemisphere, the equinox welcomes fall.
Google celebrates this change of seasons around the globe today with Marimekko
designed First Day of Spring and Fall doodles - in a year, when Marimekko´s
hometown Helsinki sits at the forefront of the worldwide design discussion. The
logos are the first international Google doodles that are created by a Finnish
designer.

´We are thrilled about this creative collaboration that got started when
Google Vice President Marissa Mayer visited our textile printing factory in
Helsinki. Marimekko design is all about understanding the beauty of life just
as we encounter it every day - celebrating everyday moments and the special
characteristics and nuances of the different seasons. Thus, with the First Day
of Spring and Fall doodles, we want to inspire people to free their own
creativity and have fun with it - every day and each season, ´ says Mika
Ihamuotila, President and CEO of Marimekko.

The playful Marimekko doodles form the Google logo with a joyful interplay of
elements of iconic Marimekko printed textiles by eight renowned designers:
Maija Isola, Kristina Isola, Erja Hirvi, Maija Louekari, Aino-Maija Metsola,
Teresa Moorhouse, Jenni Tuominen and Katsuji Wakisaka.

Google has a long tradition of using different versions of its logo; the first
doodle was published in 1998. Since 2000, the tradition has been ongoing. Over
1,000 doodles have been published around the world so far.

More information about the history of Google doodles and the team designing
them, as well as pictures of doodles made can be found at
www.google.com/doodles/about.

MARIMEKKO CORPORATION
Marketing Communications

Tiina Alahuhta-Kasko
Acting Marketing Director, Head of PR
Tel. [phone]
[e-mail]

Maarit Heikkila
PR Manager
Tel. [phone]
[e-mail]

GOOGLE

Vaikutustoimisto Freud Oy
Timo Nurmi
Tel. [phone]
[e-mail]

DISTRIBUTION:
Key media

Marimekko is a Finnish textile and clothing design company renowned for its
original prints and colours. The company designs and manufactures high-quality
interior decoration items ranging from furnishing fabrics to tableware as well
as clothing, bags and other accessories. When Marimekko was founded in 1951,
its unparalleled printed fabrics gave it a strong and unique identity.
Marimekko products are sold in approximately 40 countries. In 2011, brand sales
of Marimekko products worldwide amounted to approximately EUR 170 million and
the company´s net sales were EUR 77 million. The number of Marimekko stores
totalled 90 at the year end. The key markets are North America, Northern Europe
and the Asia-Pacific region. The Group employs around 430 people. The company´s
share is quoted on NASDAQ OMX Helsinki Ltd. www.marimekko.com

Google (NASDAQ: GOOG) is a global technology leader focused on improving the
ways people connect with information. Google´s innovations in web search and
advertising have made its website a top internet property and its brand one of
the most recognized in the world. For more information, visit
www.google.com/about.html
News Source: NASDAQ OMX

20.03.2012 Dissemination of a Corporate News, transmitted by DGAP -
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Language:     English
Company:      Marimekko Oyj
              
               
              Finland
Phone:        
Fax:          
E-mail:       
Internet:     
ISIN:         FI0009007660
WKN:          

End of Announcement                             DGAP News-Service

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