BTP Business is Booming for Brazilian Firms, SAP Providers

Enterprises in Brazil seeking solutions to meet their specific business needs are turning to partners that use the SAP Business Technology Platform (BTP) to develop customized solutions and drive operational efficiency and innovation, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The 2024 ISG Provider Lens SAP Ecosystem report for Brazil finds that the development and integration of SAP BTP has led to a significant increase in the number of platform developers and BTP-certified professionals. The aim is to keep the digital core clean, using SAP BTP as the hub and S/4HANA on-premises or in the private or public cloud, the ISG report says.

“The development and integration of SAP BTP has gained a lot of attention in the last 12 months and seen a spike in the number of platform developers," said Bill Huber, partner, digital platforms and solutions, for ISG. “Although the partners have considerably increased their SAP BTP certifications, the demand for qualified professionals remains high.”

Meanwhile, human capital management is attracting considerable attention from both large and midsize enterprises in Brazil, the ISG report says. According to the report, midsize local companies want to attract new talent, especially young people, by improving the employee experience (EX).

With the dynamics of the job market constantly evolving, these enterprises recognize the importance of investing in tools that optimize their internal processes and maximize operational efficiency, the ISG report says. There has been steadily growing interest in the SAP SuccessFactors Employee Central solution in Brazil, driven by the tool’s ability to centralize HR department operations and simplify talent management, ISG says.

SAP SuccessFactors is a fully cloud-based human experience management (HXM) system that, when properly implemented, can address the principal expectations of talent management, including better employee experience, more strategic functionalities, improved data and information quality and the possibility of integration and innovation, the ISG report says.

“Enterprises in Brazil are increasingly focused on improving the employee experience,” said Jan Erik Aase, partner and global leader, ISG Provider Lens Research. “They recognize it as essential in promoting their organizational culture and ensuring talent retention.”