DGAP-News
ROK Stars PLC: ROK STARS SIGN EXCLUSIVE DISTRIBUTION AGREEMENT WITH WUNDERBAR LLP FOR ABK BAVARIAN BEER COVERING SINGAPORE AND MALAYSIA
DGAP-News: ROK Stars PLC / Key word(s): Agreement
ROK Stars PLC: ROK STARS SIGN EXCLUSIVE DISTRIBUTION AGREEMENT WITH
WUNDERBAR LLP FOR ABK BAVARIAN BEER COVERING SINGAPORE AND MALAYSIA
23.07.2014 / 17:00
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ROK STARS SIGN EXCLUSIVE DISTRIBUTION AGREEMENT WITH WUNDERBAR LLP FOR ABK
BAVARIAN BEER COVERING SINGAPORE AND MALAYSIA
For the first time in its 700 year history, ABK Beer will Be available in
Singapore and Malaysia
London and Singapore 23rd July 2014
ROK Stars, the consumer products and environmental technologies development
company, has announced its ROK Drinks division has signed an exclusive
agreement with Singapore-based Wunderbar LLP, for the distribution of ABK
Beer across Singapore and Malaysia.
The agreement will begin with immediate effect and follows the recent
announcement by ROK of a similar exclusive distribution deal with
Denver-based C2 Imports for ABK Beer covering the United States.
ROK Stars acquired the majority interest in the historic 700 year old
Aktien Brauerei in Kaufbeuren, Bavaria in May 2013 and has since
re-designed and re-packaged a range of its beers for international export.
Commenting, Jonathan Kendrick, Chairman of ROK Stars said "We are
particularly delighted to be working on an exclusive basis with Emily Yeo
and her team at Wunderbar to market and distribute ABK Beer in Singapore
and Malaysia because not only does this agreement cover our range of
bottled beers, it also includes our revolutionary new 'Beer-in-Box'
products. Given the ever-increasing interest in - and consumption of - both
craft and heritage beers in Asia, this agreement is key to our global
deployment plans for our bottled and boxed beers which, for the first time
since the brewery was founded in 1308, are now available for global
distribution."
Emily Yeo, Director of Wunderbar added "We at Wunderbar are very excited to
have secured the exclusive rights to the historic ABK Bavarian Beers and we
look forward very much to a long and successful deployment programme which
will see both the bottled beers and our new 'Wunderbar Mobile Beer Station'
develop a large and enthusiastic following amongst beer fans across the
region. We chose ABK Beers because they are truly superb beers and they
have an astonishing 700 year old history."
With a fast-expanding portfolio of beverages, ROK Drinks was co-founded by
John Paul DeJoria, known as 'America's favourite entrepreneur,' and British
entrepreneur Jonathan Kendrick. John Paul DeJoria is best known as the
co-founder of Paul Mitchell, the largest privately held hair care business
in North America, as well as being co-founder of Patron tequila, the
world's Number 1 premium tequila brand.
More information at:
www.rokstars.com
www.rokdrinks.com
www.wunder.asia
End of Corporate News
---------------------------------------------------------------------
23.07.2014 Dissemination of a Corporate News, transmitted by DGAP - a
company of EQS Group AG.
The issuer is solely responsible for the content of this announcement.
DGAP's Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de
---------------------------------------------------------------------
279069 23.07.2014
ROK STARS SIGN EXCLUSIVE DISTRIBUTION AGREEMENT WITH WUNDERBAR LLP FOR ABK
BAVARIAN BEER COVERING SINGAPORE AND MALAYSIA
For the first time in its 700 year history, ABK Beer will Be available in
Singapore and Malaysia
London and Singapore 23rd July 2014
ROK Stars, the consumer products and environmental technologies development
company, has announced its ROK Drinks division has signed an exclusive
agreement with Singapore-based Wunderbar LLP, for the distribution of ABK
Beer across Singapore and Malaysia.
The agreement will begin with immediate effect and follows the recent
announcement by ROK of a similar exclusive distribution deal with
Denver-based C2 Imports for ABK Beer covering the United States.
ROK Stars acquired the majority interest in the historic 700 year old
Aktien Brauerei in Kaufbeuren, Bavaria in May 2013 and has since
re-designed and re-packaged a range of its beers for international export.
Commenting, Jonathan Kendrick, Chairman of ROK Stars said "We are
particularly delighted to be working on an exclusive basis with Emily Yeo
and her team at Wunderbar to market and distribute ABK Beer in Singapore
and Malaysia because not only does this agreement cover our range of
bottled beers, it also includes our revolutionary new 'Beer-in-Box'
products. Given the ever-increasing interest in - and consumption of - both
craft and heritage beers in Asia, this agreement is key to our global
deployment plans for our bottled and boxed beers which, for the first time
since the brewery was founded in 1308, are now available for global
distribution."
Emily Yeo, Director of Wunderbar added "We at Wunderbar are very excited to
have secured the exclusive rights to the historic ABK Bavarian Beers and we
look forward very much to a long and successful deployment programme which
will see both the bottled beers and our new 'Wunderbar Mobile Beer Station'
develop a large and enthusiastic following amongst beer fans across the
region. We chose ABK Beers because they are truly superb beers and they
have an astonishing 700 year old history."
With a fast-expanding portfolio of beverages, ROK Drinks was co-founded by
John Paul DeJoria, known as 'America's favourite entrepreneur,' and British
entrepreneur Jonathan Kendrick. John Paul DeJoria is best known as the
co-founder of Paul Mitchell, the largest privately held hair care business
in North America, as well as being co-founder of Patron tequila, the
world's Number 1 premium tequila brand.
More information at:
www.rokstars.com
www.rokdrinks.com
www.wunder.asia
End of Corporate News
---------------------------------------------------------------------
23.07.2014 Dissemination of a Corporate News, transmitted by DGAP - a
company of EQS Group AG.
The issuer is solely responsible for the content of this announcement.
DGAP's Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de
---------------------------------------------------------------------
279069 23.07.2014
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