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windeln.de SE: windeln.de posts 21% revenue growth in fiscal year 2016; Q4 improved

DGAP-News: windeln.de SE / Key word(s): Final Results windeln.de SE: windeln.de posts 21% revenue growth in fiscal year 2016; Q4 improved 15.03.2017 / 06:59 The issuer is solely responsible for the content of this announcement. windeln.de posts 21% revenue growth in fiscal year 2016; Q4 improved

- Final quarter revenues of EUR 57.1 million the highest since the company's foundation and improved profitability compared to the third quarter

- European operations outside Germany as growth drivers: Revenue contribution from International Shops more than doubled

- Latest outlook for 2016 fulfilled: revenues of EUR 194.8 million, gross profit margin of 26.6% and adjusted EBIT margin at -13.7%

- Adjusted EBIT expected to break even in the course of 2019

Munich, March 15, 2017. windeln.de SE, the leading online retailer for baby and toddler products in Europe and for customers in China, achieved revenues of EUR 194.8 million in fiscal year 2016 with its continuing operations (i.e. excluding the discontinued Shopping Club segment). This corresponds to a 21% increase over the previous year (2015: EUR 161.0 million). With recorded revenues of EUR 57.1 million for continuing operations (an increase of 25% over the third quarter), the fourth quarter of 2016 was the quarter with the highest sales since the company was founded. This positive sales development can be attributed to a strong Christmas business. At the same time, windeln.de succeeded in significantly expanding its active customer base throughout the year. As of December 31, 2016, the Group had approximately 1.07 million active customers, an increase of 24% over the previous year.

European operations outside of Germany with strong growth contribution

Around 71% of total revenues in 2016 were attributable to the segment German Shop, which also includes the China business. Revenues here reached the previous year's level at EUR 139.0 million. This was achieved despite regulatory changes in the second quarter for cross-border e-commerce business to China and the implementation of a new ERP system in 2016, which had led to sales losses. After the Chinese business recovered in the third quarter, business in China continued to gain momentum in the final quarter. Sales to Chinese customers reached EUR 27.5 million in the fourth quarter of 2016, an increase of 31% over the previous quarter. This fourth quarter thus significantly contributed to the fact that windeln.de achieved annual sales in China at the previous year's level. The International Shops segment comprised of European operations outside Germany (feedo, bebitus, Pannolini.it and windeln.ch) more than doubled its revenues contribution for the year, reaching EUR 55.9 million. This means that group revenues from other European countries rose to 29% from 13% in the previous year.