MacBook Air and MacBook Pro Updated for Back-to-School Season - Seite 2

The 13-inch MacBook Pro packs powerful processors, super-fast SSDs, all-day battery life and the best Mac notebook display ever into a portable 3-pound design. Today, the entry-level 13-inch MacBook Pro adds the latest quad-core processors for up to two times faster performance, Touch Bar and Touch ID, True Tone to the brilliant Retina display, the Apple T2 Security Chip and immersive stereo speakers with wide stereo sound, all at the same great starting price of $1,299, or $1,199 for college students. With all these powerful features, MacBook Pro is the perfect choice for students heading into college and looking for the notebook that will help power them through graduation and beyond.

Apple’s Back to School Promotion Starts Today

The updated MacBook Air and MacBook Pro are part of Apple’s Back to School promotion starting today and available to higher education students, their parents, faculty, staff and home-school teachers through the Apple Education Store. The promotion includes a pair of qualifying Beats headphones with the purchase of any eligible Mac or iPad, as well as education discounts on qualifying Mac, iPad, AppleCare, select accessories and services.²

macOS Catalina Coming this Fall

This fall, MacBook Air and MacBook Pro can be updated at no cost with macOS Catalina, the latest version of the world’s most advanced desktop operating system, packed with cool new features, fresh new apps and powerful new technology for developers. macOS Catalina comes with Apple’s popular entertainment apps — Apple Music, Apple Podcasts and the Apple TV app — and the all-new Sidecar feature enables users to extend their Mac desktop by using their iPad as a second display or as a high-precision input device. New security features keep users better protected and Voice Control lets users control their Mac entirely with their voice.

Pricing and Availability

MacBook Air starts at $1,099 and is available at $999 for college students. MacBook Pro starts at $1,299 and is available at $1,199 for college students. Both are available today through Apple.com, the Apple Store app and in select Apple Stores and Apple Authorized Resellers later this week. Additional technical specifications, configure-to-order options and accessories are available online at apple.com/mac.

¹Student Monitor, Spring 2019 Report.

²Promotion available in select markets.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

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2019 Apple Inc. All rights reserved. Apple, the Apple logo, MacBook Air, True Tone, Retina, MacBook Pro, Touch Bar, Touch ID, Mac, iMac, macOS, FaceTime, iPad, AppleCare, Apple Music, Apple TV, Sidecar and Apple Store are trademarks of Apple. Beats is a trademark of Beats Electronics, LLC., registered in the U.S. and other countries. Other company and product names may be trademarks of their respective owners.

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