Reed’s Inc. Launches Ultimate Ready-to-Drink Mule With A Real Ginger Kick

America’s #1 Ginger Beer Brand Partners with Full Sail Brewing Co., Bringing Together Two of The Fastest-Growing Beverage Trends: Ginger and Cocktails-in-a-Can

NORWALK, Conn., June 17, 2020 (GLOBE NEWSWIRE) -- Reed’s Inc. (NASDAQ: REED), America’s #1 name in ginger has launched its first-ever alcoholic beverage: Reed’s Zero Sugar Classic Mule, a naturally brewed, ready-to-drink ginger mule made in partnership with Full Sail Brewing Co., Oregon’s award-winning craft brewer.

Shaking up the RTD beverage category with a sugar-free, keto-friendly take on the trendy cocktail, Reed’s Zero Sugar Classic Mule is packed with REAL, fresh ginger root and made through a unique handcrafted brewing and fermentation process. Hitting shelves just in time for summer adventures, the new Zero Sugar Classic Mule contains 7% alcohol, and a light-spice flavor profile with no artificial colors, gluten, GMOs or caffeine.

“At Reed’s Inc. we’re dedicated to bringing the real ginger experience to consumers nationwide, and the launch of our Zero Sugar Classic Mule is the next step in providing an all-natural, handcrafted ginger beverage for adults seeking classic alternative beverages,” shared Norman Snyder, CEO of Reed’s Inc. “Our signature Reed’s Ginger Beer mixes perfectly for a flavorful mule, and now we’re making it easier than ever to enjoy the refreshing cocktail combination in a convenient format that contains only real, quality ingredients.”

Reed’s Inc. and Full Sail Brewing Co. created the Zero Sugar Classic Mule to meet consumer demand for a healthier, more authentic cocktail in the popular on-the-go format. Bringing fresh ginger root to the forefront, we believe it is the REAL option consumers have been seeking to add a splash of craft to the summer cooler, for easy-drinking at the beach or in the backyard.

“With Moscow Mules being one of the top-growing cocktails in terms of popularity, we were thrilled to partner with Reed’s – the ultimate ginger beer brand – to bring a handcrafted, zero-sugar option to the ready-to-drink marketplace,” said Cory Comstock, CEO of Full Sail Brewing Co. “We’re always innovating new ways to deliver an on-trend cocktail in a can, and our partnership with Reed’s Inc. was the natural fit to deliver a ginger-packed Moscow Mule experience that taps into consumers' heightened interest for on-the-go and sugar-free offerings.”