123 0 Kommentare Britain Loves Baking Uses its Loaf to Ensure Families Don't Waste a Crumb and Helps Baking Leverage the Benefits Of the Circular Economy - Seite 2

Greg comments: "British households have really taken bread baking to their heart during lockdown and homes have once again been filled with the smell of freshly baked bread. Our products are free of all the artificial additives used in commercial baking and home baking products. Plus, people are embracing the benefits of baking whether as a new hobby, to boost their mental health and kill isolation boredom, to educate and entertain their children or as a neighbourly gift, and we want to encourage people to keep baking for all these reasons. So, we thought what better way to combine all the benefits of home bread baking and also support the WRAP food wastage reduction initiative than to offer our customers a recipe book with a twist when they buy our 'Real Bread Baking Box'. And so 'Don't Waste A Crumb' was conceived offering brand new, simple to follow, 'chef inspired' simple and delicious recipes, that use up food that would otherwise go to waste with bread to produce simply & delicious dishes for everyone to enjoy."

The ethos of 'Britain Loves Baking' is very much about sustainability, valuing people and purpose, over profits and shareholders and helping people towards a healthier diet with fresh baked produce. This is also reflected in the contents of the Baking Boxes opting for additive free natural ingredients, dehydrating their own fruit when it's at the peak of its shelf life for maximum flavour, or turning it into jams and preserves. Even the book itself is printed on recycled paper using sustainable ink and is being made by the RBLI British veterans and printed by Britain's Bravest Manufacturing Company, who have been helped the team to reduce its packaging by 50%.

Greg concludes: "One thing that Lockdown has shown in this difficult time is that as a nation we are enormously resilient and resourceful by being 'food smart' and making the most of the food that we buy. This is something that we thoroughly encourage and is one of the reasons that we decided to create this little book. We wanted to help people utilise their bakes and show them how to combine home baked bread with foods that they may have previously thrown away to make tasty dishes. It's a win-win situation, eat healthily, save money, reduce waste, and we hope that we will be helping everyone to bake the world a better place!"

The Britain Loves Baking 'Real Bread Baking Box' with digital times and complimentary recipe book - 'Don't Waste A Crumb' is available to order at https://www.britainlovesbaking.com/shop

Current Product Range Includes: Welcome Baking Box £35, American Baking Box £35, Taster Box £17, Chocolate Taster Box £17. Available at www.britainlovesbaking.com