ASMALLWORLD launches new membership options in collaboration with GHA DISCOVERY

ASMALLWORLD AG / Key word(s): Product Launch ASMALLWORLD launches new membership options in collaboration with GHA DISCOVERY 18.04.2024 / 18:34 CET/CEST ASMALLWORLD launches new membership options in collaboration with GHA DISCOVERY

Zurich, 18.04.2024 – In partnership with GHA DISCOVERY, ASMALLWORLD introduces new options for its popular Prestige and Signature memberships, which include up to 10,400 DISCOVERY Dollars (D$) and a GHA DISCOVERY Titanium status, further expanding its product offering.

Following numerous successful strategic collaborations between ASMALLWORLD and Global Hotel Alliance (GHA), the two companies are now collaborating to introduce new membership options for ASMALLWORLD’s renowned Prestige and Signature memberships, which offer a wide range of travel benefits.

The GHA DISCOVERY hotel loyalty programme uses DISCOVERY Dollars (D$) as its rewards currency across more than 800 hotels, providing customers with the opportunity to earn or spend D$ with each stay. One D$ always equals one USD and can be used to pay for customers’ hotel bills.

ASMALLWORLD is now introducing a new GHA DISCOVERY option for its Prestige and Signature memberships, offering customers a wealth of D$ which they can spend on their upcoming hotel stays.

With Prestige membership priced at USD 4,950, customers will receive D$4,950 plus D$200 as a bonus, and with Signature membership priced at USD 9,900, customers will receive an impressive D$9,900 plus D$500 bonus.

In addition to the D$, members will be upgraded to GHA DISCOVERY Titanium status, the highest level of the programme, and receive a plethora of other travel benefits, including room upgrades, building upon an already enticing offer and enhancing customers’ stays even more.

For an introduction period, this offer will be available until April 30th, but if interest is substantial, ASMALLWORLD plans on integrating DISCOVERY Dollars as a permanent option into its Prestige and Signature memberships, alongside existing options from Miles & More, Emirates and Etihad.

“We are excited to work with GHA to launch this fourth membership option of our best-selling Prestige and Signature memberships, giving customers even more choice when they are choosing the perfect travel package," commented ASMALLWORLD CEO Jan Luescher.