PunchTab Reports 400 Percent Sales Growth and New Venture Funding, Leads Omni-Channel Engagement Innovation for CPG, Retail and Entertainment Brands - Seite 2

Customer growth
PunchTab has acquired major enterprise customers in the CPG, retail and entertainment verticals including Energizer, Kroger, Duck Club, Arby's Restaurant Group, Nestle, Harlequin, BCD Travel, and The Yankee Candle Company in addition to other leading CPG customers in frozen foods and personal health. With a rapidly growing roster of top national brands, PunchTab continues to grow its market footprint across North America.

One major retailer launched a PunchTab-powered loyalty program in select locations and in two months time has seen 41% of transactions come from loyalty members who are also spending 46% more on average than non-program members.

Corporate growth
To meet strong customer demand in the first quarter, PunchTab expanded its presence in key markets including New York and San Francisco. The company added several senior sales hires to its team in advance of opening a new East Coast office. Year to date, PunchTab has increased headcount by 40%. 

Partner integrations
PunchTab continues to add to its long list of partner integrations, which now includes ExactTarget, ConstantContact, Marketo, Janrain, and Bazaarvoice.

"Driving consumer engagement for marketers has always been a priority for us," said Ranjith Kumaran, founder and CEO of PunchTab. "What we've learned however is that our solutions are uniquely positioned to provide a wealth of data about how consumers are engaging. More importantly, the data allows marketers to move their consumers through the purchase funnel and understand what drives conversion for their verticals. The value in our data has been one of the biggest factors in attracting a growing roster of brands and agencies. That's why the market is taking note and our investors see a huge opportunity ahead."

"PunchTab has built a best in class, omni-channel SaaS platform that drives critical customer engagement, insights, and ROI for marketers across the web, mobile, social, email, and in store," said Katherine Barr, General Partner at Mohr Davidow Ventures and PunchTab board member. "PunchTab's customers see them as thought leaders in the evolving customer engagement technology landscape, and we are excited to back the company as it scales into a very large market opportunity."

About PunchTab, Inc.
Founded in January 2011, PunchTab is an omni-channel engagement and insights platform enabling agencies and brands to create dynamic experiences that engage consumers across any touch point, track and understand user behavior, and optimize for more effective marketing initiatives and communications. PunchTab's customers use the company's flexible solutions to deepen audience engagement and build awareness by leveraging everything from social sharing, UGC and awareness campaigns, to sophisticated loyalty and engagement programs. PunchTab offers both an out-of-the-box product and a fully customizable, white-labeled solution that can reward any action with virtual, social and real-world rewards.

Based in Silicon Valley and led by YouSendIt founder Ranjith Kumaran and early YouSendIt engineer Mehdi Ait Ofkur, PunchTab is funded by Mohr Davidow Ventures, The Social+Capital Partnership, Crunch Fund, Venky Harinarayan and Anand Rajaraman. For more information visit www.punchtab.com.

Media Contacts:

Robyn Hannah
PunchTab
Email contact
408.823.3863

Dave Struzzi
Sparkpr for PunchTab
Email contact
646.291.6073