METRO's commitment to business owners continues unabated
On International Women's Day METRO Cash & Carry Romania is supporting girls born in Bucharest with starting capital
Bucharest (ots) -
- With this campaign METRO continues the series of initiatives
dedicated to support Romanian business owner and independent
businesses. All initiatives lead to Own Business Day, the day
dedicated to pay tribute to own businesses, which will take place
this year on 8th October.
- On the occasion of International Women's Day, METRO Cash & Carry
Romania launches the campaign Own Business Girls to support "little
girl entrepreneurs", as the continuation of the initiative launched
in Germany is called in Romania.
- With this campaign METRO continues the series of initiatives
dedicated to support Romanian business owner and independent
businesses. All initiatives lead to Own Business Day, the day
dedicated to pay tribute to own businesses, which will take place
this year on 8th October.
- On the occasion of International Women's Day, METRO Cash & Carry
Romania launches the campaign Own Business Girls to support "little
girl entrepreneurs", as the continuation of the initiative launched
in Germany is called in Romania.
- METRO Cash & Carry Romania, in partnership with Banca Comerciala
Romana (BCR), offers to all little girls born in Bucharest, on 8
March 2019, a cheque gift in amount of 1,500 Euro, to support their
dream of becoming business owners when they turn eighteen.
- The initiative is based on the results of the International Own
Business Study commissioned by METRO in 10 countries including
Romania. The results show that only 6% of women in Romania who
expressed interest in starting their own business, believe it is very
likely that they will indeed dare to take this step.
According to the study commissioned by METRO in Romania, 64% of
women want to open their own business, but only 6% have confidence
that they put this idea into practice. The problems which feed this
distrust are financial: A quarter (25%) of female business owners say
that raising funds as well as the lack of financial support are the
most difficult challenges in starting and running a business.
That is why METRO Romania and BCR come to prevent these
difficulties and encourage the female entrepreneurship by the
initiative Little Girls Entrepreneurs. Thus, each little girl born in
the maternity hospitals of Bucharest on International Women's Day,
will receive the amount of 1,500 Euro, under the form of cheque gift.
The money will be deposited in a bank account, which the little girls
will be able to access to fulfil any dream after they reach the age
of 18 years old. The purpose of the initiative is to offer women a
real support in the starting of their own business. The campaign is
carried out in all the maternity hospitals from the capital.
"With the same desire to help the Romanian business owners, which
you already know from Own Business Day, we launched today, on 8th
March, the campaign Own Business Girls. This time we encourage the
female business owner by offering with our partner BCR a gift in
amount of 1,500 Euro to all little girls born on Women's Day, in the
maternity hospitals in Bucharest, so that when they reach their
majority age they can fulfil any dream", declares Marina Zara, Head
Romana (BCR), offers to all little girls born in Bucharest, on 8
March 2019, a cheque gift in amount of 1,500 Euro, to support their
dream of becoming business owners when they turn eighteen.
- The initiative is based on the results of the International Own
Business Study commissioned by METRO in 10 countries including
Romania. The results show that only 6% of women in Romania who
expressed interest in starting their own business, believe it is very
likely that they will indeed dare to take this step.
According to the study commissioned by METRO in Romania, 64% of
women want to open their own business, but only 6% have confidence
that they put this idea into practice. The problems which feed this
distrust are financial: A quarter (25%) of female business owners say
that raising funds as well as the lack of financial support are the
most difficult challenges in starting and running a business.
That is why METRO Romania and BCR come to prevent these
difficulties and encourage the female entrepreneurship by the
initiative Little Girls Entrepreneurs. Thus, each little girl born in
the maternity hospitals of Bucharest on International Women's Day,
will receive the amount of 1,500 Euro, under the form of cheque gift.
The money will be deposited in a bank account, which the little girls
will be able to access to fulfil any dream after they reach the age
of 18 years old. The purpose of the initiative is to offer women a
real support in the starting of their own business. The campaign is
carried out in all the maternity hospitals from the capital.
"With the same desire to help the Romanian business owners, which
you already know from Own Business Day, we launched today, on 8th
March, the campaign Own Business Girls. This time we encourage the
female business owner by offering with our partner BCR a gift in
amount of 1,500 Euro to all little girls born on Women's Day, in the
maternity hospitals in Bucharest, so that when they reach their
majority age they can fulfil any dream", declares Marina Zara, Head