Appetize Provides Touch-Free Solutions for Live Nation’s Socially Distanced Drive-In Concert Series and Outdoor Amphitheaters - Seite 2

“I’m proud that Appetize and Live Nation have been partners for over six years, innovating the way fans order at live events,” says Appetize CEO and Co-founder Max Roper. “Our goal is to provide large venues, like Live Nation amphitheaters, the tools they need to reopen with contactless and touch-free technologies, and we’ve been excited with the positive response and overall success.”

The nine drive-in concerts in July featured renowned, headlining performers like Brad Paisley, Nelly, and Jon Pardi in select venues, including: Hollywood Casino Amphitheatre in St. Louis, Missouri; Nissan Stadium Parking Lot in Nashville, Tennessee; and Ruoff Music Center in Indianapolis, Indiana.

The mobile ordering solutions—powered by Appetize’s new Interact Web product, a fully web-based ordering system—utilizes QR codes, which simplify transactions for customers and allow them to order directly from their phone. This comes at a time when contactless payments have risen in demand quickly for businesses, including live event venues, stadiums, and restaurants, seeing 40% growth globally due to COVID-19 according to a report by Mastercard. CDC’s latest guidelines also encourage businesses to use touchless payment options.

About Appetize

Launched in 2011, Appetize powers food, beverage, and retail transactions for the world’s highest volume businesses, including sports and entertainment venues, multi-unit restaurants, education campuses, theme parks, and travel and leisure companies, through its fully cloud-based Point of Sale, digital ordering, and enterprise management platform. From contactless payments to mobile web and online ordering, Appetize offers the full spectrum of omnichannel solutions businesses seek to upgrade their current models and adapt to modern ordering and transactions.

Led by an experienced, founder-led management team, Appetize is the first company to implement mobile ordering at stadiums and is currently the only company in North America offering modern enterprise-level POS and digital ordering on a native, cloud-based platform.

About Live Nation

Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts and Live Nation Sponsorship. For additional information, visit www.livenationentertainment.com.

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