AppGallery Continues to Thrive in Russian Market - Seite 2

As part of the wider campaign, AppGallery partners in Russia benefited from enhanced brand awareness in the local market, leading to an increase in app downloads and engagement.

Capitalizing on extensive marketing capabilities, the following apps received the additional support as part of the campaign:

• Ozon.ru - Russia's leading online shopping platform, Ozron.ru, provides effortless access to some of the most popular retailers in Russia.
• World of Tanks – Boasting over a million downloads on AppGallery, this original, 3D battle game allows mobile gamers to explore exciting new worlds while competing with their friends.
• PicsArt - Consisting of different photography and video editing apps, the PicsArt collection is an industry-leading creative tool for beginners to artists.
• Lingualea – AppGallery's popular language skills app, Lingualea, is designed to be user friendly, offering fun and new ways to pick up language skills.
• Yandex Eda – From local delicacies to takeaway favourites, food-lovers in Russia can order their favourite meals through one of AppGallery's most popular food delivery service apps, Yandex Eda.
• VK – Popular in the Russian market, VK is a social media platform designed to unite its global audience.
• Ivi - Offering consumers exclusive access to a variety of TV show and films, Ivi is growing quickly in popularity amongst its Russian audience.

Each partner experienced a surge in user downloads, with AppGallery's regional marketing resources driving this progression.

AppGallery's Commitment

Through its commitment to Russia's market, AppGallery has driven download figures and consumer engagement on local apps. By supporting developers in key market regions, AppGallery can ensure its customers are provided with the best possible app selection. 

AppGallery is dedicated to listening to its customers. Through its 'Wish List' service, users can submit the apps they would like to see on AppGallery, receiving a notification once it's available. Since January 2019, AppGallery has onboarded over 580 apps in response to Wish List.

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