Verizon launches Verizon Latino, a Latin music destination on Apple Music

Verizon celebrates Latino culture with access to music, entertainment, employee education and community support.

BASKING RIDGE, N.J., Sept. 14, 2020 (GLOBE NEWSWIRE) -- While Hispanic Heritage Month runs from September 15 to October 15, Verizon celebrates diversity and the contributions of Hispanics every day. Verizon is committed to bringing the best value and entertainment to Hispanic consumers on the nation’s most reliable network¹. We are pleased to announce the launch of Verizon Latino Apple Music room, a designated section within the Apple Music platform that houses the best playlists, videos, and content from fan favorite Latin artists curated exclusively for Verizon.

The content will be available starting September 14, and will be updated frequently to offer consumers on-ongoing access to the newest and most popular Latin music content. In addition, as part of the Verizon Mix & Match Unlimited plans, customers can get Apple Music, with over 60 million of their favorite songs to stream or download, along with access to their existing music library, either included or for 6 months on Verizon, depending on the plan.  Consumers will also have access to Apple Music’s three live-streaming radio stations:  Apple Music 1 (formerly Beats 1), home to Latin music radio shows ¡Dale Play! and La Fórmula, Apple Music Hits and Apple Music Country.

Verizon te da más: more music, more entertainment

Verizon is also teaming up with Univision's Uforia to bring back the Uforia Music Series with an exclusive livestream concert on Sunday, September 20. Featuring global superstar Bad Bunny, the show is part of the Uforia Live series of concert specials that will continue through the end of the year. Music fans across the country can watch the special performance by Bad Bunny via UforiaMusic.com, Bad Bunny’s YouTube, @UforiaMusic on Twitter and Twitch. Verizon is offering customers who are Verizon Up members the chance to win a virtual Meet & Greet with the artist. Visit https://www.verizon.com/rewards/verizon-up/ to learn more.

Through this partnership, Verizon will continue to support the company’s Feed the Frontlines effort, which started April 1st, and has served over 80,000 meals to health workers on the frontlines.

SOMOS Verizon: diversity allows us to innovate

At Verizon, we celebrate our close to 14,000 Latinx employees' impact, and recognize that we wouldn’t be able to innovate and serve our customers authentically without their unique contributions. Verizon’s Latinx employee resource group, SOMOS Verizon, will lead a month-long program including a wide-range of activities to inspire employees to learn more about the Latinx community — from their challenges to their successes — and to take action.