Plant-Based Movement Continues Growing as Consumers Flock to Healthier Food Options - Seite 2

In early January, PlantX Life announced that it will begin featuring plant-based baby formula products from Else Nutrition Holdings (TSXV:BABY) (OTCQX:BABYF), further expanding its e-commerce categories. Else Nutrition's baby formula will be the first product available to order in the new baby products section of the PlantX U.S. e-commerce platform.

"We are thrilled to be listed on the PlantX platform. Joining this innovative online platform solely dedicated to plant-based companies aligns perfectly with our mission to bring clean label and sustainable plant-based options for parents to nourish their infants," said Else Nutrition's co-founder and CEO Hamutal Yitzhak. "We are proud to be part of a platform of like-minded, purpose-driven brands and raising awareness for plant-based nutrition and its benefits to a growing segment of consumers. This will help bolster Else Nutrition's presence in both North America and Europe."  

Else Nutrition is an Israel-based food and nutrition company that is developing innovative plant-based products for infants, toddlers, children, and adults. In late December, the company announced that its Else Plant-based Complete Nutrition for Toddlers, which was launched in August 2020, has received overwhelmingly positive customer feedback with a high-level of satisfaction with product quality and effect on children. To meet growing demand, Else has ramped up its production plans in 2021.

Plant-Based Food Companies Continue to Add More Products to the Market

The ongoing health crisis has made consumers more health-conscious than ever, creating a growing demand for meatless alternatives and plant-based options. According to the International Food Information Council's 2020 Food & Health Survey, 28% of Americans eat more proteins from plant sources compared to 2019, 24% are eating more plant-based dairy, and 17% are consuming more plant-based meat alternatives. Companies in the space are responding to the market by increasing their product offerings.

To help Americans kick off the new year with healthier habits, Beyond Meat (NASDAQ:  BYND) announced that it was partnering with popular local restaurants in nine major cities, including Los Angeles, New York, and Chicago, to offer free better-for-you breakfast options made with Beyond Breakfast Sausage on January 14th. Beyond Meat will also be launching two new versions of its iconic Beyond Burger, which are expected to launch across the U.S. in early 2021.