Athleta Announces Entry Into Canada - Seite 2
As a customer-led brand, Athleta conducted extensive research to understand the behaviors of the Canadian consumer. The findings support customer demand for a purpose-driven performance lifestyle brand. Athleta's differentiated brand focus on wellness, sustainability and inclusivity coupled with versatile product will resonate across geographies into the Canadian market.
Athleta is a purpose-driven company with a mission of empowering a community of active women and girls. Inclusivity is core to Athleta’s brand DNA and in turn, it will bring a differentiated product offering to the Canadian market including extended sizing in approximately 500 styles in stores and online.
Athleta believes in using business as a force for good and became a certified B Corp in 2018. The brand will join the over 230 certified B Corp businesses operating in Canada. Today, over 70% of Athleta product is made from sustainable materials.
For more information on Athleta, please visit www.athleta.com and www.gapinc.com, or athleta.ca/comingsoon.
Forward-Looking Statements
This press release contains forward-looking statements within the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. All statements other than those that are purely historical are forward-looking statements. Words such as “expect,” “anticipate,” “believe,” “estimate,” “intend,” “plan,” “project,” and similar expressions also identify forward-looking statements. Forward-looking statements include statements regarding store openings in Canada and across North America, and growing sales to two billion dollars by 2023.
Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause the company’s actual results to differ materially from those in the forward-looking statements. Information regarding factors that could cause results to differ can be found in the company’s Annual Report on Form 10-K filed with the Securities and Exchange Commission on March 16, 2021, as well as the company’s subsequent filings with the Securities and Exchange Commission. These forward-looking statements are based on information as of April 20, 2021. The company assumes no obligation to publicly update or revise its forward-looking statements even if experience or future changes make it clear that any projected results expressed or implied therein will not be realized.