Velan Studios and Mattel Release Hot Wheels

Rift Rally, a Full Throttle Mixed Reality Racing Experience for iOS and PlayStation - Seite 2

The Hot Wheels: Rift Rally Standard Edition is available now in the U.S. for $129.99 USD, and the Deluxe Edition is available for $149.99 USD at www.riftrally.com, Amazon and GameStop. Included with purchase is the Chameleon RC car, four Rift Gates for track building, and a charging cable. Game software is free to download from the App Store for iPhone, iPad and PlayStation Store. The Collector’s Edition includes a special edition Chameleon with black deco and gold accents and a limited edition McLaren Senna Hot Wheels die-cast supercar in a display case.

About Velan Studios:

Velan Studios was founded in 2016 by industry veterans Guha and Karthik Bala to create breakthrough games that are magic. In the past two years, Velan’s team of world class game makers have released Knockout City and Mario Kart Live: Home Circuit, two titles featuring revolutionary new gameplay experiences that exemplify Velan’s breakthrough technology and design. The studio is based in Troy, NY, the center of Upstate New York’s growing game development cluster. For more information about Velan, please visit https://www.velanstudios.com/.

About Mattel:

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Monster High, and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music, and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Visit us online at mattel.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20230331005290/en/

The Mattel Stock at the time of publication of the news with a raise of +0,70 % to 17,97USD on Nasdaq stock exchange (31. März 2023, 15:49 Uhr).