Digitalage Appoints Jeff Lerner as New CMO to Drive Brand Acceleration and User Growth

TEMECULA, CA / ACCESSWIRE / November 30, 2023 / Digitalage, the groundbreaking social media platform focused on content protection, monetization, and enhanced user experience, and a subsidiary of Hop-on, Inc. (OTC PINK:HPNN), today announced the appointment of Jeff Lerner, as its new Chief Marketing Officer.

After spearheading impactful marketing initiatives for over two decades, Lerner has established himself as a marketing leader dedicated to guiding start-ups toward success. His extensive track record boasts over $500 million in marketing-driven revenue, three major acquisitions worth over $2 billion, and securing over $390 million in venture capital for nascent companies.

"Adding Jeff to our team is a big step for us, and we are thrilled to have him on board," said Peter Michaels, Founder and CEO of Digitalage. "His background in building some of the most recognized brands in the startup landscape is going to accelerate the impact that Digitalage will have in reshaping the social media industry."

Lerner's expertise stems from a rich career spanning Google, Cricket Wireless, and AT&T, where he held pivotal marketing and sales leadership positions. His contributions at Cricket Wireless resulted in tens of millions of dollars in annual eCommerce revenue and significantly reduced traffic acquisition costs before its acquisition by AT&T for $1.2 billion.

Lerner's thought leadership extends to authorship, having penned "The Power of Relationships in Professional Growth," and he is a sought-after speaker at global marketing industry events and conferences. Joining Digitalage marks a new chapter in Lerner's illustrious career, where he will lead the company's marketing, branding, and influencer relationships. His primary areas of focus will include not only the Digitalage go-to-market strategy, but also the acquisition of new users to the platform, building relationships with content creators, expanding the reach of the platform through strategic partnerships, and soliciting user feedback to guide the future of the Digitalage suite of products.

"This is an incredible opportunity and I am thrilled to partner with the Digitalage team," Lerner stated. "Given the current social media options, building a platform that is genuinely revolutionizing the media landscape for the safety of our children is both necessary and exciting."

Lerner has a BBA in Marketing and Sports Management from The George Washington University and lives in Southern California with his family and two dogs. Jeff spends much of his free time coaching his son's baseball teams.