Luminar and Mercedes-Benz Expands Partnership; Luminar Debuts New Emergency Steering AI Software with Iris+ and NVIDIA DRIVE Orin

Today Luminar (Nasdaq: LAZR), a leading global automotive technology company, announced an expansion of their Mercedes-Benz partnership, the debut of LiDAR-enabled Automatic Emergency Steering (AES) and Automated Valet software, and expanded automotive partnerships. The company also shared its key year-end industrialization milestone, Luminar Semiconductor achievements, and the significance of its partnerships with other technology providers like NVIDIA and Mobileye to deliver advanced safety and autonomy on multiple production vehicles for the world’s leading automakers.

“Mercedes-Benz has expanded our partnership to Formula 1, where they are integrating our same leading technology designed to keep drivers safe in their next generation vehicle lineup into their official world-renowned Safety Car,” said Austin Russell, Founder and CEO of Luminar. “Luminar is abundant throughout CES this year, from automakers, to technology partners, to suppliers, to the track, where we’re showcasing the latest LiDAR and AI powered safety and autonomous features. It’s a glimpse into the future and a testament to our technology and business, and we look forward to it being standard for all drivers, starting with the arrival of the Volvo Cars EX90 this year.”

Mercedes-Benz Expands Partnership

Luminar and the Mercedes-AMG PETRONAS F1 Team announced a new strategic collaboration at CES 2024 that will leverage Luminar’s existing development work with Mercedes-Benz to integrate Luminar’s LiDAR technology into the Official FIA F1 Safety Car. The ability to detect still and moving objects at high speeds and under wide ranging conditions make Luminar’s LiDAR an excellent match for the Official FIA F1 Safety Car. Luminar and the Mercedes-AMG PETRONAS F1 Team will work together to integrate Luminar’s technology into the roofline of the Mercedes-AMG GT Black Series.

New Software and Iris+ Live

Luminar debuted Automatic Emergency Steering (AES) as well as its new Automated Valet software derived from its 3D maps, all powered by the new Iris+ LiDAR at CES 2024, with live on-track crash avoidance vehicle demonstrations. Participants will experience how Luminar’s Iris+ LiDAR-powered Proactive Safety provides high-confidence and ultra precise detection, faster and farther than today’s most advanced camera and radar powered ADAS systems, and how new AES capabilities can help avoid collisions and save lives in critical situations drivers can encounter, even those where avoidance by braking is impossible. Luminar has also developed a fully Automated Valet feature based on its LiDAR data and 3D maps collected in real time, so consumers can leave it to Luminar to park.