Abbott Extends Innovative Health Partnership With Real Madrid and the Real Madrid Foundation
AbbottFirst established in 2021, Abbott will continue as Global Health Sciences and Nutrition Partner of the Real Madrid Football Club and Global Partner of the Real Madrid Foundation through the club's 2026-2027 seasonPartnership aims to reduce …
- First established in 2021, Abbott will continue as Global Health Sciences and Nutrition Partner of the Real Madrid Football Club and Global Partner of the Real Madrid Foundation through the club's 2026-2027 season
- Partnership aims to reduce childhood malnutrition and promote healthy habits for future generations
- Abbott has provided over 25,000 hours of nutrition education and screened over 3,000 children for malnutrition since the start of the partnership
ABBOTT PARK, IL and MADRID, SPAIN / ACCESSWIRE / March 11, 2024 / Abbott, Real Madrid and the Real Madrid Foundation announced the extension of their partnership through Real Madrid's 2026-27 season. Abbott will remain Global Health Sciences and Nutrition Partner of Real Madrid Football Club and Global Partner of the Real Madrid Foundation. Abbott and Real Madrid will continue to work together on their shared goal of fostering health and nutrition among children and building a healthier world for generations to come.
As part of the extension, Abbott will expand its alliance with the Real Madrid Foundation to provide nutrition education and malnutrition screening to children attending Real Madrid Foundation Social Sports Schools around the world. Abbott has worked with the Foundation to deliver more than 25,000 hours of health and nutrition education and screen over 3,000 children since the onset of the program in 2021. The renewed commitment between the partners emphasizes the pursuit of Abbott's sustainability goal of transforming care for malnutrition and improving the lives of 3 billion people per year by the decade's end.
"Abbott and Real Madrid strive to create a healthier world and help children reach their full potential," said Daniel Salvadori, executive vice president and group president of Abbott's established pharmaceuticals and nutrition businesses. "This partnership stands as a testament to our shared vision of making a lasting impact on global health through the power of sport, science, and teamwork."
Abbott will also continue to provide nutritional guidance for Real Madrid's first men's and women's and Academy teams through research-based dietary recommendations backed by the company's 130-year heritage in health sciences and understanding of the needs of athletes.
Beating Malnutrition Together
The partnership has played a pivotal role in advancing the well-being of children worldwide through nutrition education and malnutrition screening initiatives in conjunction with the Real Madrid Foundation.