Player Tracking Market Worth $7.3 Billion by 2023 - Exclusive Report by MarketsandMarkets - Seite 2
Team sports is estimated to grow at the fastest CAGR during the forecast period
In recent years, the team sports segment has witnessed an upward trend in terms of adoption of player tracking solutions. Soccer, hockey, cricket, and basketball are some of the team sports where the use of player tracking solutions is high. From GPS-enabled vests to smart watches, optical to application-based solutions are used by players and referees to track real-time information. Additionally, coaches from different sports are also using player tracking solutions to evaluate defensive and offensive plays as well as an individual player's performance.
Player tracking solutions, such as optical and application-based can also be used to gain intelligence by monitoring competitor's player performance. The broadcasters use data from optical sports tracking solution to provide exciting stories for viewers with fully virtual replays where the 3D animation recreate player movements. Catapult, STATSports, and ChyronHego are a few companies that offer player tracking solutions in team sports.
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APAC is estimated to grow at the fastest CAGR during the forecast period
The APAC economies, such as India, China, Australia, Pakistan, Sri Lanka, and Bangladesh, organize different sports leagues and participate in world sports events featuring cricket, hockey, badminton, athletics, and more. Factors such as continuous growth in internet penetration, cloud technology, and smart devices penetration among various sports organizations in the region are driving the adoption of player tracking solutions. The various sports leagues which have recently started in the region, in the recent past, have increased the adoption of advanced player tracking solutions across sports. These leagues use an extensive technology-based wearable and optical devices to track player performance and behavior on the field. Apart from league associations, team management leverage player tracking systems to track player health metrics, performance, and behavior on and off the field. Coaches analyze the data and try to keep athletes fit throughout the season, reduce the risk of injury, and design the competitive plan for individual players on the field.