P&G Professional Survey Reveals Majority of Consumers Would Patronize a Business If They Know and Trust the Cleaning Brands Used - Seite 2

“For more than 110 years, P&G Professional has offered cleaning solutions that help protect businesses and communities,” said Paul Edmondson, P&G Professional Americas Commercial Director. “Now more than ever, it is critical that businesses achieve and maintain a high level of cleanliness and disinfection to help ensure the health and safety of employees and guests. Communicating the steps taken to achieve these new standards of clean is key to building trust with customers while rebuilding their business.”

P&G Professional has launched the CleanPLUS Experience to aide businesses in their recovery by offering resources and materials to help build trust with guests. Businesses who sign up for the CleanPLUS Experience will have access to co-branded digital and printed materials that showcase trusted name brands such as Dawn Professional, Microban 24 Professional, Safeguard, Spic and Span, and Comet to help give customers and guests confidence in the clean.

Travelers Expect More

• Bathroom cleanliness, odors, visible hair, and the condition of linens are top signals that a guest room is clean, or not
• Bathroom surfaces, high-touch objects, contamination from previous guests, and presence of invisible pathogens are top concerns
• Fifty-seven percent expect more transparency around what hotels are doing to keep guests safe and rooms clean, both in-person and on the company website
• Sixty-seven percent expect to see more thorough and frequent cleaning and 61 percent expect to see more visible methods of cleaning, like pamphlets and signage
• Cleanliness and housekeeping procedures were ranked as most the important attributes for hotel guests, surpassing both the price of the room and location of the hotel

Diners Raise the Bar

• Bathroom and kitchen cleanliness, spotless tables, chairs and surfaces and pleasant smells were the top signals that a restaurant is clean, or not
• More than 70 percent expect more thorough and frequent cleaning, saying bathrooms, buffets, tables, chairs and counters are the most important areas to clean
• Diners support changes to staff procedures to ensure safety, testing sick employees before they return to work, and having employees wear masks and gloves
• Cleanliness ranked as the second most important attribute for a diner’s experience behind only the quality and taste of food, however, seventy-four percent want to know how restaurants are cleaned and sanitized and what is being done to ensure food safety

P&G Professional has many EPA-Approved Products on List N for use against SARS-CoV-2 with trusted brand names. These multi-purpose products are safe, simple and effective to use, and clean and disinfect in one step so owners and operators can be confident that their business is safe for employees, customers, residents and guests.