International Endeavors Corp. Enters Multi-Billion Dollar Global Glamping Industry With Eco-Friendly Resort - Seite 2

The overall experience of glamping is attracting a diverse group of campers at an alarming rate, and with COVID-19 dominating the news and limiting choices available to travelers, IEC and Eco-Camp’s resorts are the perfect destinations to enjoy both glamping and social-distancing at the same time.

According to the fifth annual North American Camping Report, as camping itself becomes more popular, glamping has also continued to grow in popularity.  The report states, “The number of new camping households in the United States—those that camp at least once a year—grew by 1.4 million in 2018, reaching a new high of 78.8 million households.  Since 2014, the number of households that camp three or more times a year has dramatically risen 72%.”

In the report, those surveyed show that the demographics are undergoing a shift in the diversity of those who are enjoying camping/glamping.  Demographically, while Millennials accounted for 56% of new campers and Gen-X’ers made up 25% of new campers in the most recent North American Camping Report, half of Millennials and nearly 50% of Gen-X campers are also interested in glamping, so IEC and Eco-Camps should see more interest in their resorts overall but should also enjoy a younger crowd for years to come.

Grand View Research agrees, and in their report discussing the growing global market size of glamping, said that the “18 to 32-year old and 33 to 50-year old age groups make up more than 75% of the market share.”  The report cites “an increasing number of campers seeking a rough camping experience along with luxury amenities.”

And, even while the country navigates the coronavirus pandemic, a “Special Report” in  the 2020 North American Camping Report titled, “North American Camping and the Effects of COVID-19,” states that campers and prospective campers are saying that they are now more likely to consider different types of accommodations as compared to pre-COVID-19, including nearly half of those people who currently camp in cabins or tents, and 23% of prospective campers are now “more likely to consider a glamping-type accommodation.”

The future of glamping is clearly strong, and as projected by Grand View Research, a $4.8 billion market by 2025 makes IEC’s choice to travel down this lucrative path a potentially prosperous one.  The industry’s financial outlook combined with diverse demographics on the rise, should have the company’s shareholders celebrating a plan that is ideally timed and that takes full advantage of assets IEC already had in place.