Divine Flavor adopts StePac' modified atmosphere standing pouches for extending produce shelf life in the retail sector
New-Tech Standing Pouches Cut Fresh Food Waste
TEFEN, Israel, Jan. 19, 2021 /PRNewswire/ -- Fresh produce packaging innovators, StePac Ltd. are gaining growing interest in the retail sector for their functional standing pouches. The attractive, high-performance resealable bags are crafted with the company's proprietary Xgo advanced modified atmosphere/modified humidity (MA/MH) technology. They're designed to significantly lengthen the shelf life of fresh produce and reduce waste in the supply chain as well as in the consumer's homes. The pouch enhances consumer experience and concurrently helps raise the fresh food packaging sector to greater ethical standards by contributing its part to the global waste reduction effort.
Divine Flavor, LLC, a San Diego, Calif.-based, grower-owned distributor of fruits and vegetables and part of agro giant Grupo Alta, have already adopted StePac's new standing pouches. The attractively designed Xgo standing pouch is cleverly engineered to combine shelf-life extension capabilities by actively slowing the aging and ripening process, with convenience in an attractive "grab-n-go" retail packaging format.
Since 2010, Divine Flavor took advantage of StePac's Xtend line of bulk packaging for transporting its squash, cucumbers and bell peppers from growing regions in Mexico to USA. The company began testing the new Xgo standing pouches just over two years ago in a move to expand their line of high value products and bring differentiation of their brand by offering supermarkets a means of bringing the purposeful packaging benefits all the way from the farm to the consumer.
Xgo standing pouches allowed the company to shift to packing fresh produce in the final retail format at source. Impressed by the consistent performance, the Divine Flavor technical team fully adopted the protocol in 2020 for direct field-to-home refrigerator packaging of its Persian cucumbers for the US market. It is now arousing the interest of fresh produce distributers around the globe.
"The Xgo standing pouch is a remarkably high performing product, with an unrivalled ability to retain freshness and meaningfully extend product shelf life," attests Michael DuPuis, Quality Assurance and Public Relations Coordinator for Divine Flavors. "The Feedback from our customers has been excellent; they're really happy with the quality and attractive appearance and the fact that it has that sustainability edge consumers are seeking."