Alkaline88 Expands Product Offering in Harris Teeter

The Alkaline Water Company Inc. (NASDAQ and CSE: WTER) (the “Company”), the country’s largest independent alkaline water company, is pleased to announce that Harris Teeter, a wholly-owned subsidiary of The Kroger Co., will be offering three additional product SKUs to their customers in all 261 stores throughout seven states and the District of Columbia.

“Kroger subsidiary Harris Teeter is a fantastic operation that has a wonderful reputation throughout their region. We are happy that they’ve become the latest banner to expand their Alkaline88 SKU offerings. They join other premier grocers, drugstore, and convenience stores who have increased their shelf space dedicated to the Alkaline88 brand,” says Richard A. Wright, President and CEO of The Alkaline Water Company. “Along with adding our new ‘perfect for the fridge’ two-liter and one-liter six-pack SKUs, Harris Teeter will also carry our fully-recyclable aluminum single serve, which continues to gain traction with our customers.”

“The Alkaline Water Company was a pandemic-strong company, able to deliver to its customers throughout the summer last year. We believe that this positioned us well for impressive organic growth since. As per Nielsen data for the 26 weeks prior to March 27, 2021, Alkaline88 was the fastest-growing top ten value-added brand in both units and volume. This growth is realized both through the addition of new retail locations, now over 75,000, and additional SKUs on the shelves of many of those stores, like Harris Teeter,” continues Wright.

Harris Teeter operates its own buying department as a division of The Kroger Co. and has stores in Delaware, Florida, Georgia, Maryland, North Carolina, South Carolina, Virginia, and the District of Columbia.

Alkaline88 is known for its superior hydration with a perfect 8.8 pH balance. The brand was developed to deliver a smooth taste that encourages consumers to drink more and fully hydrate, and the company is dedicated to purity, quality, and value. The water’s ingredient deck is simple, easy to understand and free of buffers. Alkaline88 ionized water contains just two pure ingredients that customers trust — water and Pink Himalayan Rock Salt. Alkaline88 is The Clean Beverage Company making a Clean Difference in the water you drink and the world we share.