Demand for Sun Control Films will Skyrocket, Enabling Window Film Market Growth at 5% CAGR through 2031 - Seite 2

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Key Takeaways from Window Film Market Study

• North America market is projected to account for over 30% of the global sales, driven by increasing demand for window films from automotive applications.
• Favored by increasing number of green building development projects in China, Asia Pacific (APAC) market is expected to project rapid growth, expanding at a CAGR of 6% through 2031.
• The market in Europe is forecast to hold more than 1/4^th of the total value share, owing to the presence of supportive association such as the European Window Film Association (EWFA).
• Sun control window films is predicted to account for over 2/5^th of market share, on the back of increasing use across automotive and commercial sectors.
• Based on application, residential and commercial applications are estimated to collectively hold around 3/5^th of the window films sales by 2031.

Key Drivers

• Growing importance of energy consumption and conservation across the world is expected to spur the sales of window films.
• Increasing investment towards construction of green and energy-efficient building across the U.S., China, and the U.K. will propel growth in the window films market.
• Rising application of sun control and decorative window films across automotive and construction sector is driving the market.

Key Restraints

• Implementation of stringent regulations regarding the use of sun tinted films across automotive sector is hampering sales of window films.
• Constantly changing consumer preference due to adoption of new technologies and implementation of different rules and policies by different countries are posing challenges for market players.

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Competitive Landscape

As per Fact.MR, leading players in the landscape are 3M, Eastman Chemical Company, American Standard Window Film, Solar Gard Performance Plastics, Madico Inc, and Toray Plastics Inc. Key players in the market are focusing on adopting organic expansion strategies such as products developed and innovation. For instance,