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    DGAP-News  146  0 Kommentare Mister Spex SE continues its omnichannel success story and achieves 18% revenue growth in 2021

    DGAP-News: Mister Spex SE / Key word(s): Annual Report
    Mister Spex SE continues its omnichannel success story and achieves 18% revenue growth in 2021

    30.03.2022 / 07:30
    The issuer is solely responsible for the content of this announcement.


    Berlin, 30 March 2022

    Mister Spex SE continues its omnichannel success story and achieves 18% revenue growth in 2021

    - Revenues increased to 194 million euros

    - Compared to the full year 2019, Mister Spex grew strongly by 39%

    - Number of active customers increased by 12% to 1.7 million, reflecting high customer satisfaction

    - Retail expansion continues to be a strategic focus, with already 4 new openings in 2022 including Düren and Regensburg today

    Europe's leading digitally-driven omnichannel optician, Mister Spex SE (MRX), increased its revenue by 18% to 194 million euros in the financial year 2021 (2020: 164 million euros) and is also growing significantly above the general development of the optician market in Germany. Compared to 2019 Mister Spex SE has been grown by 39%. The main driver for the growth was the increase in brand awareness through marketing initiatives and the opening of 14 new stores including the first international retail stores in Austria and Sweden. "Despite the challenging environment, we again managed to grow stronger than the market", says Sebastian Dehnen, Chief Financial Officer and Member of the Management Board of Mister Spex SE. "Both segments, Germany and International, have contributed significantly to this development." The revenue growth performance for 2021 was in line with the adjusted expectations of 17-19% announced on November 1st 2021.

    Sunglasses was the fastest growing product category in the fiscal year, with a 30% increase in revenue. The growth was achieved on the back of increased travel by customers and the increase of online penetration. Mister Spex is uniquely positioned to attract these customers with a market leading omnichannel approach and a wide wide range of products. This is characterised in particular by a high proportion of luxury and independent brands, but also by attractive private lable collections. The revenue from prescription glasses increased 16%. There is potential for stronger growth in this category, especially in the development of the newer branch cohorts. "Stores that opened before the pandemic were already able to build local awareness and customer base", says Mirko Caspar, Co-CEO of Mister Spex SE. "The younger store cohorts suffered due to lower customer traffic which had a knock-on effect on their ability to quickly build up a base of regular customers during the restrictions. However, I am confident that we will grow disproportionately in these cohorts once the Covid restrictions are lifted." Prescription glasses account for around 80% of revenue in the stores and are therefore a key driver for the development of revenue from prescription glasses. Contact lens revenue increased 11% and benefited from a leading price/value proposition in many markets.

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    DGAP-News Mister Spex SE continues its omnichannel success story and achieves 18% revenue growth in 2021 DGAP-News: Mister Spex SE / Key word(s): Annual Report Mister Spex SE continues its omnichannel success story and achieves 18% revenue growth in 2021 30.03.2022 / 07:30 The issuer is solely responsible for the content of this announcement. …