Cantaloupe's Seed Platform Adopted by Leading Pepsi Bottler Buffalo Rock Company

Cantaloupe, Inc. (NASDAQ: CTLP), a digital payments and software services company that provides end-to-end technology solutions for self-service commerce, is proud to announce that its Cantaloupe Seed platform has been adopted by the Buffalo Rock Company, the largest single family-owned Pepsi and Dr Pepper bottler in the United States. Buffalo Rock operates 14 franchise locations across Alabama, Georgia, and Florida, running 9,000 vending machines, 450+ micro markets, and 1,400 office coffee service (OCS) delivery points. While the company is already a customer of Cantaloupe’s ePort card readers in many of its vending locations, this commitment showcases Buffalo Rock's confidence in Cantaloupe's complete product offering by fully integrating their operations within the Seed software platform — which is widely regarded as one of the best vending management systems (VMS) in the industry.

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Leading Pepsi bottler Buffalo Rock goes all-in with Cantaloupe's Seed platform to improve efficiencies and optimize operations. (Photo: Business Wire)

“Life before Seed was very manual and inefficient," said Kyle Murphy, corporate business development director for the Buffalo Rock’s on premise department. "We were filling machines and micro markets either by forecast, which was not always accurate, or by manually counting what was in the machine and then going back to the truck and manually picking on-site. In working with Cantaloupe, we’re better able to identify what the machines need before we load the trucks, which means we can reduce the number of bring-backs and amount of time spent at each location.”

After a successful pilot with the Seed software platform in the spring of 2022, Buffalo Rock immediately recognized how using Seed allowed them to schedule routes dynamically, provided visibility into vending machine performance, and helped reduce product returns to the warehouse.

Another reason that Buffalo Rock chose Cantaloupe is because of its ability to transition large enterprise operations onto the Seed platform quickly with Seed Sync, Cantaloupe’s API solution to connect 3^rd party devices and machines into Seed. Alongside the hands-on training provided by Cantaloupe’s Customer Success Management team, Seed Sync highlights inefficiencies in operators’ processes and helps direct where they should invest time and resources for improvement. Kyle Murphy noted that using Seed Sync really made a difference in showing them some opportunities within their business that could be corrected immediately. “Using Seed Sync has given us the intelligence to identify machines with issues so we can go out and fix them. Without it, we would never have known we had room for improvement"