FranklinCovey Launches New State of the Art Sales Training Solution, Helping Clients Succeed

Strikingly Different Selling

FranklinCovey (NYSE: FC), one of the largest and most trusted leadership companies in the world, announced today the launch of a new state of the art sales training solution, Helping Clients Succeed: Strikingly Different Selling.

“In its development, FranklinCovey made a significant investment in pioneering this revolutionary sales development process, infused with cutting edge technology that’s poised to redefine industry standards," Paul Walker, FranklinCovey CEO said. "We conducted experiential research with sales professionals over six years and found that nearly every challenge and complex issue sales teams are facing today can be solved by applying the principles, practices and processes found in its four modules.”

"In our research with customers, we received valuable feedback regarding their substantial investments in other sales training programs, reaching millions of dollars, to overcome challenges in acquiring essential skills for exponential sales growth,” said Mark Josie, FranklinCovey Senior Vice President, Business Outcomes. “Despite these significant investments, a noticeable ‘knowing-doing’ gap in their ROI emerged. Their sales teams weren’t effectively applying the acquired skills and behaviors from that training. Recognizing this, we developed a solution that has shown some of the highest adoption rates in the industry.”

FranklinCovey’s cutting edge approach integrates a sophisticated, flexible platform that enables participants to seamlessly learn within the natural flow of their work. The results are compelling, with documented metrics for every client highlighting an impressive adoption rate exceeding 70 percent.

Helping Clients Succeed: Strikingly Different Selling is available through the FranklinCovey All Access Pass. Delivery over the robust FranklinCovey Impact Platform makes acquiring vital skills and competencies more accessible, actionable, measurable, and lasting. The solution engages leaders and their teams in training spaced over time through weekly learning and application. Each track includes multiple learning modalities, reinforcement microlearning, and powerful sales tools built within the flow of work.

Every day, salespeople are competing in their industry for the same customers, and there’s only one winner for each sales opportunity. The solution helps leaders and teams go from being one of the crowd to consistently standing out as the superior choice. They learn to differentiate themselves based on what matters most to the customer – helping them succeed. This customer-centric approach allows sales professionals to be seen as trusted advisors throughout the sales cycle, while consistently delivering predictable sales results.