EQS-News

PIERER Mobility confirms revenues and earnings in 2023 - Seite 2

As of December 31, 2023, the PIERER Mobility Group had a total of 6,184 employees (previous year: 6,088), thereof about 5,000 in Austria. Approximately 1,300 employees or around 21 % of the workforce are engaged in research & development. 2023, around € 3.9 million was invested in staff training and education. As of the balance sheet date, about 220 apprentices were employed and trained in 25 different professions.

 

Motorcycles unit sales: 381,555 (+2%)

The 2023 financial year was very much defined by a major model rollout with a total of 72 new and revised models from the three core brands: With 280,206 KTM motorcycles sold, 67,462 Husqvarna motorcycles sold and 29,532 GASGAS motorcycles sold in the 2023 financial year, plus the motorcycles sold by MV Agusta (1,852) and CFMOTO (2,503), PIERER Mobility achieved sales of 381,555 units (2022: 375,492 units). The motorcycle division thus achieved a 1.6 % increase in unit sales. In the European sales regions, unit sales were 140,214 units (+15%). At 241,341 units, two thirds of the motorcycles were sold in markets outside Europe: In India, sales rose particularly sharply (+29 %) with 66,426 motorcycles sold. Despite a slight decline in North America (-7.7 %), the subsidiary there managed to sell 101,277 units. While sales fell in South America with 27,671 units sold (-26.4 %) and in Asia with 23,129 motorcycles sold (-27.3 %), sales of 19,648 units in Australia were slightly above the previous year's level (previous year: 19,478 units) (+1 %).

Despite the difficult global economic conditions, motorcycle registrations in the core markets of Europe rose very strongly at a rate of +11 % and also displayed a significantly positive trend in North America (USA & Canada) at +4 %. In 2023, the market share of all three brands (KTM, Husqvarna, GASGAS) was therefore around 10.6 % in Europe and 12.6 % in North America. The Australian motorcycle market (including New Zealand) stagnated slightly with a 3 % decline in newly registered motorcycles. Nevertheless, the total market share of the three brands increased to 21 % overall. By contrast, as in the previous year, the relevant Indian motorcycle market is seeing a noticeable upswing (+22 %). Bajaj sold around 66,000 KTM and Husqvarna motorcycles in India, resulting in a market share of 5.3 %.