Sekur Private Data to Harness AI to Turbocharge Enterprise Sales Strategy

MIAMI, FL and TORONTO, ON, April 03, 2024 (GLOBE NEWSWIRE) -- via NewMediaWire – Sekur Private Data Ltd. (OTCQB:SWISF) (CSE:SKUR) (FRA:GDT0) (“Sekur” or the “Company”), a leading Swiss hosted secure and private communications platform, announced the launch of an advanced marketing initiative leveraging artificial intelligence (AI) and automation to accelerate its enterprise sales strategy and fuel revenue growth.

The Company will look to leverage AI and automated tools to gain deeper insights into customer behavior, preferences, and market sectors cybersecurity threats such as BEC attacks, that are not being resolved by traditional big tech solutions. This data-driven approach will enable highly targeted marketing campaigns, personalized messaging, and optimized sales strategies tailored for enterprise cybersecurity decision makers.

Alain Ghiai, the CEO of Sekur Private Data, commented: "By streamlining our sales funnel through automated lead generation and qualifications, we can rapidly scale our outreach to CISOs, CIOs, COOs, security directors, IT procurement leaders, and cybersecurity analysts at Fortune 500 companies and government agencies. Businesses of all sizes are having to find solutions against BEC attacks, as cyber-attacks against traditional email platforms are multiplying at an extraordinarily rapid scale. SekurMail has countermeasures to BEC attacks, such as its SekurSend/SekurReply technology, and solutions to keep SEC compliant messaging communications, such as SekurMessenger, for FINRA regulated companies and publicly listed companies, large or small. We believe that our SekurMessenger, SekurMail and SekurVPN business and enterprise privacy solutions will be a success with governments, telecom operators, and enterprises in all sectors."

The company will explore developing a channel partner program to foster profitable relationships with leading cybersecurity consultants and solution providers. These partners will offer Sekur's Swiss-hosted privacy communications solutions as a value-add to complement their existing enterprise offerings. Sekur has already signed an agreement to integrate with the largest B2B platform, IngramMicro, and plans to have this integration fully operational in Q4 2024. Additionally, Sekur has already garnered interest from several channel partners in the USA and telecom operators in the Middle East. Of particular interest is Sekur’s SekurRelay email technology, which lets governments and enterprises select Sekur and its SekurSend feature for part of its workforce, such as C-level and management force, instead of migrating the entire enterprise onto the Sekur platform.