Family car journey games such as I spy at risk of disappearing as children prefer electronic gadgets to beat boredom, finds Hertz Family Travel Report - Seite 2

The survey found that the most important consideration for people heading off on a family road trip is car safety (52%), followed by space in the car (40%), and comfort (37%). However, many families may have to consider getting a larger vehicle to meet these demands, as more than three-quarters (76%) of parents said their children bring more luggage with them on holiday than they ever did as youngsters. 

Michel Taride, Group President, Hertz International, said: "With more parents deciding to take their children on car holidays than ever, our Family Collection of spacious vehicles provides the perfect balance for travelling in style without having to sacrifice those extra suitcases. Our fleet of Ford S-Max and Ford Galaxy cars can seat up to seven people as well as providing ample luggage space, while the classic Italian curves of the Fiat 500 MPW make for an elegant and roomy road trip experience for up to five." 

While space was found to be a key concern among families, the poll also revealed that nearly a fifth (16%) of in-car arguments stem from how the car is packed. Getting lost was the most common cause of disputes (44%), followed by misbehaving children (40%), and traffic (39%). 

More than a fifth of people (22%) said they rowed about their partner's driving skills, with more women (25%) than men (20%) complaining about their spouse's motoring ability. 

Despite the arguments, Britons take an average of 2.3 family road trips each year, compared with two annual car holidays a generation ago. Almost one in 10 take as many as five family road trip holidays each year. 

But while it might appear as if Britons are becoming more adventurous, their sense of nostalgia often leads them to return to the same places time and again. The survey found 87% of people liked to take their family to spots they visited as a child. 

According to the survey, the top 10 ways to beat road trip boredom are: 

1. Listening to music 
2. Tablets and portable games consoles 
3. I spy 
4. Watching films 
5. Reading 
6. Playing the license plate game 
7. Audio books 
8. Phone calls and texts 
9. Travel board games 
10. Stone, paper, scissors 

*Survey of 600 UK residents over the age of 18, conducted by Censuswide on behalf of Hertz, June 2014 

About Hertz 

Hertz operates its car rental business through the Hertz, Dollar, Thrifty and Firefly brands from approximately 11,555 corporate and licensee locations in about 145 countries in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the largest worldwide airport general use car rental brand, operating from approximately 10,090 corporate and licensee locations in approximately 145 countries. Dollar and Thrifty have approximately 1,400 corporate and franchise locations in approximately 75 countries. Hertz is the number one airport car rental brand in the U.S. and at 130 major airports in Europe.