Al Jazeera Shines the Spotlight on Oud as Asia Plantation Capital Plays its Part - Seite 2

With more than 100 plantations around the world, Asia Plantation Capital guarantees that its Oud is 100% pure, natural, of the highest quality and of known provenance. Asia Plantation Capital knows exactly where the Oud comes from as the company grows the trees itself, on owned or managed plantations, embracing all the elements of environmental awareness and corporate social responsibility that should be part and parcel of modern business practices.

Most importantly, all the Oud produced by Asia Plantation Capital is officially certified by various bodies, including CITES (the Convention on International Trade in Endangered Species of Wild Fauna and Flora). The Aquilaria tree has been on the CITES' list of endangered species since the end of the 20^th Century, but thanks to Asia Plantation Capital, is now flourishing in the controlled and protected conditions of its expertly managed plantations. 

Asia Plantation Capital is a multi-award-winning company that boasts the remarkable 'Soil to Oil to You' story that sees it supply its precious Oud to French perfume house Fragrance Du Bois, as well as to other industry end users.

Fragrance Du Bois' creations are causing tongues to wag in the fragrance industry, and its flagship boutiques in Singapore, Kuala Lumpur and Bangkok are garnering considerable industry interest. Fragrance Du Bois debuted its exquisite range of products in Paris in February 2016, and now has a permanent presence in the haute parfumerie capital of the world. A key aspect of the Asia Plantation Capital business model is the collaboration and cooperation with international partners to secure the end market and product distribution channels for the Oud it produces. This enables the company to maximise returns to its stakeholders, thereby generating more capital with which to reinvest.  

In her news piece on the plight of the Aquilaria tree in Hong Kong, Al Jazeera's Sarah Clarke reports on the illegal logging in one of the territory's last remaining agarwood plantations.

Fortunately, once again, Asia Plantation Capital has stepped into the breach, and now manages and controls the trees that gave Hong Kong ('Fragrant Harbour') its name. Illegal loggers are indiscriminately cutting down what few trees remain, leading to enhanced security for the precious species, but a note of optimism is sounded as a result of Asia Plantation Capital's intervention and its commitment to preservation.