657 0 Kommentare iovation Survey Reveals 85% of Banking Customers Across Generations Eager to Replace Passwords with More Modern Authentication Methods - Seite 2

Millennials - As the most receptive audience to a new authentication experience, millennials perceived fingerprint biometrics (85%), eye biometrics (76%), and knowledge-based authentication questions (74%) to be the most effective identification methods.
Generation X - Following in the younger generation's footsteps, 37 to 52 year olds cited fingerprint biometrics (75%), eye biometrics (70%), and knowledge-based authentication questions (66%) as their top choices for password replacement.
Baby Boomers - The majority of Boomers believed fingerprint biometrics (76%), eye biometrics (67%) and facial recognition (59%) to be the leading authentication practices in lieu of the typical username/password combo.
Seniors - A surprising 68% of respondents over the age of 71 were in favor of the fingerprint biometric, while 53% of seniors thought the facial recognition tool was an effective security measure.

"What this survey makes clear is that online banking customers across generations remain extremely frustrated with passwords and if provided with more modern authentication alternatives like biometrics or facial recognition, they will eagerly embrace them," said Michael Thelander, Director of Product Management for iovation. "Consequently, a growing number of financial institutions are realizing that dynamic authentication technologies like iovation's LaunchKey represent both a more secure, user-friendly experience to their customers."

iovation recently announced LaunchKey, an easy-to-use mobile SaaS multifactor authentication solution in recognition of this consumer demand. LaunchKey stores and processes sensitive data locally on mobile devices so that consumer brands and end users don't need to worry about passwords leaking -- it simply doesn't require one. Consumer brands can instead choose which risk appropriate multifactor authentication options to extend to their customers. Individual users can then choose the authentication approach that best fits their security needs in a frictionless yet streamlined user experience.

To access iovation's complete "Moving Beyond the Password: Consumers' Views on Authentication" report, please visit: https://www.iovation.com/resources/reports/moving-beyond-the-password-consumers-views-on-authentication

About iovation
Headquartered in Portland, OR, iovation was founded with a simple guiding mission: to make the Internet a safer place for people to conduct business. Since 2004, the company has been delivering against that goal, helping large brands protect their end users against online fraud and abuse that's increasingly more common in today's hacker culture. Using an intuitive and high availability product suite that focuses on authentication and fraud prevention, iovation identifies trustworthy customers through an advanced combination of device authentication and real-time risk evaluation. Armed with the world's largest device-based fraud prevention database, iovation safeguards tens of millions of transactions against fraudulent activities each day. And the world's foremost fraud experts regularly contribute their learnings as members of iovation's Fraud Force Community, an exclusive virtual crime-fighting network.