Koios Reports Impressive Reception and Performance of Fit Soda in the Product’s First Year

Nearly one year after the official launch of Fit Soda, Koios is pleased to announce that the product has achieved a presence in retail stores across the United States, in addition to being added to Walmart’s U.S. online store. Offered in four unique flavours with no sugar and zero calories, Fit Soda has gained popularity as an attractive substitute for many legacy soft drink products. Targeted distribution efforts in Wisconsin, Colorado, and southern California have resulted in hundreds of stores carrying Fit Soda, complementing online sales pipelines to include Walmart and the Company’s own e-commerce platform. Fit Soda has been especially well-received in Wisconsin where it has already been placed in 90 stores, with 461% growth in purchase orders from May 2020 to June 2020.

DENVER and VANCOUVER, British Colombia, July 16, 2020 (GLOBE NEWSWIRE) -- Koios Beverage Corp. (CSE: KBEV; OTC: KBEVF) (the "Company" or "Koios") is pleased to announce that its Fit Soda functional beverage product is now being carried by a greater range of retailers in both brick-and-mortar stores and online. In addition to adding all four flavours of Fit Soda to the United States online store of Walmart Inc. (“Walmart”), Fit Soda is now available in a diverse selection of 90 retailers in Wisconsin, several sports nutrition retailers in southern California, and throughout Colorado in hundreds of independent stores, as well as two regional grocery store operators. Aside from an increase in the total amount of stores in which the Fit Soda functional beverages are now sold, the Company’s products are also stocked by new types of retailers to include gas stations and foodservice outlets.

The Company first announced its supplier relationship with Walmart on February 27, 2019, in a press release stating that Koios had secured a purchase order from Walmart to supply its products to 1,094 store locations across the United States. All five flavours of the KOIOS branded nootropic beverages (Black Raspberry, Apricot Vanilla, Peach Mango, Blood Orange, and Pear Guava) were already available both in Walmart retail stores and on Walmart’s online store when in April 2020, Walmart elected to carry the entire selection of the Company’s beverage products by adding all four flavours of the Fit Soda functional beverage (Black Cherry Cola, Sparkling Citrus, Orange Cream, and Root Beer Vanilla Float). The Company believes that Walmart’s decision to include all of Koios’ beverage products on its online store reflects a strong vote of confidence in the Company’s products which continue to garner positive feedback, with an overall brand rating of 4.5 out of five stars based on 140 reviews¹. Following the introduction of Fit Soda to Walmart’s U.S. online store, overall sales volume for the Company’s products have steadily climbed throughout the latter part of Q2 2020 and onward through the present quarter.