Levada – our new ski racing suit - Seite 2

 

The «Levada»

The new racing suit has been given a Rhaeto-Romanic name meaning «Sunrise» or «Rise again». The message of «rising again» is perfectly in keeping with the brand promise of the new Swiss-Ski main partner Sunrise: «Dream Big. Do Big.». Inspiring people to dream big and also do big things. It’s a motto and a name that should also give Swiss-Ski athletes an additional motivational boost when they put on their racing suit.

The Swiss-Ski athletes are due to receive the new suits in the coming days, so they can continue their training with a fresh look. The team surrounding World Cup winner Marco Odermatt, who is currently living in the training camp in Zermatt, will already be putting the new racing suit to test on Wednesday, July 6. The new «Levada» will then make its grand entrance at the start of the World Cup in Sölden in October.

 

LEVADA Images:

Image 1

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Image 3

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Image 6

 

LEVADA Reveal: https://youtu.be/InOWyPvO3wo

 

LEVADA Making-of:

Episode 1: https://youtu.be/ICnLypDKu-c

Episode 2: https://youtu.be/KBQ7HiUIHVs

Episode 3: https://youtu.be/cohQ9LP0zEM

 

Press Release (pdf)

 

Sunrise Media Relations [e-mail] Phone: [phone]

Swiss-Ski Zoé Chastan