Regions Financial Announces John Jordan to Serve as Head of Retail

Regions Financial Corp. (NYSE:RF) on Monday announced John Jordan has joined its Consumer Banking Group as head of Retail. He will lead an organization of more than 7,500 Regions Bank associates, including frontline branch teams, regional branch-banking leaders and support functions.

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John Jordan is joining Regions’ Consumer Banking Group as head of Retail. (Photo: Business Wire)

“Across our Retail Banking division, we’re united by a commitment to serve consumers and small-business owners with advice, guidance, tools and technology to help people build greater financial confidence and achieve the goals that matter most to them,” said Kate Danella, head of Consumer Banking for Regions.

“John’s extensive banking background, his focus on associate development and customer experience, and his successful leadership of large initiatives will help us further enhance how we serve consumers every day,” Danella added. “Our goal is to serve on the leading edge of the fast-changing retail environment and consistently deliver the right blend of high-touch and high-tech service to create unmatched customer experiences.”

The Retail Banking team is part of Regions’ broader Consumer Banking organization serving 4.5 million consumer households and small-business customers through branches in 16 states and beyond. Services are delivered in Regions’ primary markets through branch, digital and phone channels, as well as mortgage loan officers. Services also extend outside Regions’ primary banking footprint through point-of-sale home improvement loans offered by the contractor network of EnerBank, Regions’ home improvement finance division.

Jordan joins Regions from Bank of America, where he spent more than 20 years in retail banking and wealth management as well as client experience, strategy, national sales and service operations, products, programs, and analytics. Highlights of his tenure include the launch of the Bank of America Preferred Rewards program, the largest relationship rewards program in the financial services industry. In his most recent position, Jordan led The Academy – a team of coaches and learning professionals providing onboarding and education to more than 150,000 Bank of America employees each year.