The Hottest Nutritional Trends From Natural Products Expo 2015, an Overview From Industry Veteran Stephen Adele - Seite 3

Sue Mosebar: Where are iSatori products available in retail?

Stephen Adelé: We currently sell our products in over 35,000 retail outlets domestically, including GNC, The Vitamin Shoppe, Vitamin World, Walmart, Walgreens, Rite-Aid, CVS, and online retailers like Bodybuilding.com. For the size of our company, this is actually very impressive distribution. It comes from our experienced management team and the strong relationships we've built with our customers over the years. So we have a good footprint within specialty retailers and have penetrated some of the mass market. Our growth lies in going deeper into our point of strength, which is the specialty retailers, and driving more velocity around our innovative products, like Bio-Gro™.

We will do this with an expansion of our sales representative and broker network we've been building up over the last year, as well as through the demand we are creating from our increased marketing impressions. This is coming from our recent celebrity endorsements and massive social media online presence of influencers. To date, through our endorsers, we've accumulated over 4-million social media followers, which we expect to begin to translate to revenues and profits over time.

Sue Mosebar: Thank you for your time today and sharing your informative insights.

Stephen Adelé: Thank you. I enjoy sharing my thoughts and insights about the industry I am so passionate about. It's imperative we keep our finger on the pulse and ensure we're all thriving together and helping people make positive lifestyle changes to improve their health and wellness.

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About Stephen Adelé and iSatori, Inc.
Stephen Adelé has been helping individuals from all walks of life create measurable results in their physiques and performance for almost 20 years and has rapidly become a respected authority. He has published numerous articles for magazines around the world, been quoted in several trade publications, appeared on radio shows, conducted seminars around the globe, is the CEO of the prestigious supplement manufacturer, iSatori, and won Outstanding Young Coloradan, Best Boss in America by Fortune magazine, and was named as a finalist for Entrepreneur of the Year by Ernst & Young.