Peace of Mind for Central European SUV Drivers

New Nokian Powerpoof SUV and Nokian Wetproof SUV are Based on Test-winning Technology

HELSINKI, Sept. 5, 2019 /PRNewswire/ -- Scandinavian premium tire manufacturer Nokian Tyres is introducing new summer tires for sport utility vehicles and crossovers. Designed for safe and carefree driving, the new Nokian Powerproof SUV offers peace of mind for both high-speed lane changes and sudden braking, while the new Nokian Wetproof SUV provides excellent wet braking abilities and powerful aquaplaning resistance. Both new products feature the Dual Zone Safety technology familiar from the test-winning passenger car models.

The increasing popularity of powerful SUVs and trendy crossovers means there is a growing demand for premium SUV tires. Nokian Tyres is launching two new SUV products based on the test-winning passenger car models Nokian Powerproof and Nokian Wetproof.

- We know that summer tires need to work safely and reliably from spring mornings to late autumn. When developing our new SUV products, special attention was paid to functionality in any weather and under any circumstances, says Jarno Röytiö, Development Manager at Nokian Tyres.

Both new products are equipped with Nokian Tyres' unique Aramid Sidewall technology. The sidewall structure contains extremely strong aramid fiber, which makes the tires more resistant to sudden impacts and cuts that could otherwise easily interrupt a trip.

The new SUV products are a natural continuum of expanding Nokian Tyres' summer tire selection in the Central European market. As a proof of excellence, Nokian Powerproof SUV and Nokian Wetproof SUV have both been granted the TÜV Tire Performance Mark. The new products will be available to consumers in the spring of 2020.

New Nokian Powerproof SUV – precise handling, enjoyable driving feel

The new Nokian Powerproof SUV is a UHP summer tire designed for powerful SUV's cruising the Central European autobahns. Familiar from the passenger car models, the Dual Zone Safety concept ensures that the contact surface of the Nokian Powerproof SUV remains exact and predictable. The Dual Zone Safety concept consists of two functional zones. The Power Zone on the tire's outer shoulder ensures precise handling, while the Wet Safety Zone on the inside maximizes safety on wet roads.