EQS-News

Allane Mobility Group becomes leasing partner for Kia dealers in Germany

EQS-News: Allane SE / Key word(s): Alliance/Miscellaneous Allane Mobility Group becomes leasing partner for Kia dealers in Germany 13.02.2024 / 09:59 CET/CEST The issuer is solely responsible for the content of this announcement. PRESS RELEASE Allane Mobility Group becomes leasing partner for Kia dealers in Germany

Pullach, 13 February 2024 – The Allane Mobility Group ("Allane"), specialist for vehicle leasing and full-service solutions in Germany, and Kia Deutschland GmbH ("Kia") are establishing a strategic cooperation. With the 'KIA Leasing' brand, Kia partners can now work closely with Allane as a leasing partner and offer their customers customized leasing products on site. Following an extensive pilot phase, 'KIA Leasing' is now available for almost all Kia dealers.

In close cooperation with Kia Germany, 'KIA Leasing' offers both pure vehicle leasing and a wide range of associated services. As part of the cooperation, leasing is viewed holistically and also includes the return and marketing of vehicles at the end of the leasing term. The Kia dealership generally has the option of purchasing the leased vehicles at the end of the contract term and can thus optimize its used vehicle business in a targeted manner.

Thomas Djuren, Managing Director of Kia Deutschland GmbH: "The sale of vehicles together with a leasing product offers a major advantage, particularly with regard to our electrification strategy: the customer can test the entry into electromobility. In addition, they always drive the latest generation of vehicles. Dealers benefit from young used cars and our partners and we benefit equally from greater customer loyalty.“

Eckart Klumpp, CEO of Allane SE: "The expansion of Captive Leasing with the 'KIA Leasing' brand marks another milestone in our company's long-term growth strategy. We are very pleased that we can now fully take off with the 'KIA Leasing' brand and the network of Kia partners."

The cooperation with Kia is an integral part of the company's FAST LANE 27 strategy, which focuses on customer needs and aims to find customized digital solutions. Allane already offers dealers the opportunity to conclude leasing contracts largely digitally with the “Allease” portal. In addition, service modules such as maintenance packages can be integrated into the leasing contract with a single click. This allows Kia dealers to expand their product and service portfolio in a targeted manner. With "Allease", Allane is providing Kia dealers further growth opportunities.